Remote Paid Media Strategist - Low-Funnel Focus (Contract)

LaSalle Network; Chicago (IL); Remote; USD 130,699 - 186,148; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Job summary

A digital marketing agency is seeking a Paid Digital Strategist for a 2-month remote contract. The role involves driving lower-funnel paid media performance, managing campaigns across platforms like Google Ads and Meta, and collaborating with teams for seamless execution. Candidates should have at least 6 years of experience in digital marketing with a strong analytical mindset. The position pays up to $115.00/hr and includes benefits for contractors.

Qualifications

• 6+ years of experience in paid digital or performance marketing.
• Proven experience managing conversion-focused, lower-funnel campaigns.
• Hands-on expertise with Google Ads and paid social platforms.

Responsibilities

• Own end-to-end paid digital strategy and execution.
• Manage and optimize campaigns across Google Ads, Meta, and other platforms.
• Monitor performance daily and provide actionable insights.
• Lead testing strategies across creative, audience, bidding, and landing pages.
• Manage budgets, pacing, and performance reporting.

Skills

Paid digital strategy

Analytical skills

Campaign management

Optimization

Google Ads

Paid social platforms

Job description

A digital marketing agency is seeking a Paid Digital Strategist for a 2-month remote contract. The role involves driving lower-funnel paid media performance, managing campaigns across platforms like Google Ads and Meta, and collaborating with teams for seamless execution. Candidates should have at least 6 years of experience in digital marketing with a strong analytical mindset. The position pays up to $115.00/hr and includes benefits for contractors.