Remote Paid Media Strategist - Growth & ROAS for B2B

Blacksmith Agency LLC; Atlanta (GA); Remote; USD 70,000 - 110,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency seeking a Paid Media Account Strategist to own paid media for a book of B2B and growing-brand clients. You will steer targeting, budget calls, roadmap, and narrative when clients ask why you made certain decisions. You are the strategic voice at the table and you make the calls.

You will manage campaigns across major platforms, drive ROAS improvements, and maintain the long-term client relationship with clear communication on live calls.

Qualifications

• 3+ years hands-on in paid media (Google Ads and Meta) across multiple clients.
• Proven track record of improving ROAS, CPA, or pipeline metrics.
• Agency experience handling several clients simultaneously.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own paid media for Google Ads, Meta, LinkedIn and Microsoft Ads for assigned accounts.
• Handle budget allocation, bidding, targeting, testing, and optimization decisions.
• Develop 90-day and quarterly roadmaps for clients and articulate numbers on calls.
• Drive account growth through retention, upsell and long-term relationship building.
• Ensure accurate conversion tracking and attribution using GA4, GTM and platform pixels.

Skills

English fluency US clients

Agency experience

Google Ads

Meta Ads

Tools

Google Ads

Meta

LinkedIn Ads

Microsoft Ads

Job description

Blacksmith Agency is an AI-first digital agency seeking a Paid Media Account Strategist to own paid media for a book of B2B and growing-brand clients. You will steer targeting, budget calls, roadmap, and narrative when clients ask why you made certain decisions. You are the strategic voice at the table and you make the calls.

You will manage campaigns across major platforms, drive ROAS improvements, and maintain the long-term client relationship with clear communication on live calls.