Remote Paid Media Manager — B2B Growth & ROAS

Blacksmith Agency LLC; North Carolina; Remote; USD 90,000 - 120,000; Full time

Benefits offered by this job

Remote work

Job summary

Blacksmith Agency is seeking a Search Marketing Manager to own paid media for a book of B2B and growing-brand clients. You will lead targeting, budget decisions, and the narrative when clients ask why, serving as the strategic voice at the table.

You will drive campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, with accurate attribution and tracking using GA4, Tag Manager, and platform pixels. You will craft the 90-day and quarterly roadmaps and nurture long-term client relationships.

Qualifications

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized campaigns.
• Proven track record moving ROAS, CPA or pipeline metrics.
• Experience across multiple clients at an agency.

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for accounts.
• Manage budget allocation, bidding, targeting and creative testing; know when to pause a campaign.
• Set up and trust conversion tracking: GA4, Tag Manager and platform pixels.
• Develop 90-day and quarterly roadmaps for each client and explain the numbers in calls.
• Drive account growth: retention, upsell and long-term client relationships.

Skills

Google Ads

Meta Ads

ROAS improvement

Agency experience

Tools

GA4

Tag Manager

Pixels

Job description

Blacksmith Agency is seeking a Search Marketing Manager to own paid media for a book of B2B and growing-brand clients. You will lead targeting, budget decisions, and the narrative when clients ask why, serving as the strategic voice at the table.

You will drive campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, with accurate attribution and tracking using GA4, Tag Manager, and platform pixels. You will craft the 90-day and quarterly roadmaps and nurture long-term client relationships.