Remote Meta Ads Manager — Dental Lead Gen Specialist

OpenKrill; United States; Remote; USD 62,000 - 69,000; Part time

Job summary

OpenKrill is a US marketing agency helping dental practices win new patients through Meta Ads. We are hiring our first Meta Ads Specialist to own campaign management and client communication, starting with one account and growing to five as you demonstrate results.

You will work directly with the founder, manage campaigns for US dental clients, and be the go-to expert. This is a fully remote, part-time role with potential for full-time growth.

Qualifications

• 5+ years of hands-on Meta Ads experience, including building accounts and campaigns from scratch.
• Proven lead-generation results for US local-service clients, with numbers you can show (CPL, lead quality, booked appointments).
• A structured approach to creative and audience testing.
• Hands-on tracking setup and troubleshooting: Pixel, Conversions API, lead and booking events.
• Strong spoken and written English for direct calls and reports with US clients.
• Willingness to learn, take feedback well, and adjust your approach.
• Clear, reliable communication and an easy-to-work-with attitude.

Responsibilities

• Plan, launch, and manage Meta Ads (Facebook and Instagram) lead-generation campaigns for US dental practices.
• Set up new client ad accounts from scratch: Business Manager, pixel and tracking, campaign structure.
• Research creatives, write and build ads, and run structured tests on audiences, offers, and creative angles.
• Optimize for cost per lead (target $25–50) and for booked and attended consultations, not just form fills.
• Send each client a performance report every two weeks, using our existing templates.
• Answer ad-hoc client questions promptly and clearly. Dentists are busy, so daily contact is rare.

Skills

Lead generation

Campaign management

Data-driven testing

English communication

Learning mindset

Client communication

Tools

Meta Ads

Facebook/Instagram Ads

Pixel/Conversions API

Job description

OpenKrill is a US marketing agency helping dental practices win new patients through Meta Ads. We are hiring our first Meta Ads Specialist to own campaign management and client communication, starting with one account and growing to five as you demonstrate results.

You will work directly with the founder, manage campaigns for US dental clients, and be the go-to expert. This is a fully remote, part-time role with potential for full-time growth.