Remote MarTech Director: Growth, Data & Automation

Step; New York (NY); On-site; USD 180,000 - 260,000; Full time

Benefits offered by this job

Stock options

Medical, dental, vision insurance

Company-paid life insurance

401k with Safe Harbor matching

Flexible vacation policy

12 weeks paid parental leave

Company-provided technology package

Job summary

Step is hiring a Director, Marketing Technology to own and operate Step's martech stack end-to-end. You will architect integrations, manage vendors like Segment, AppsFlyer, Braze, and GA4, and build data models powering marketing analytics and activation.

You will lead data-driven marketing workflows, develop self-serve tools for marketers, and partner with Product, Engineering, and Data to scale campaigns and measurement. This role begins hands-on with potential to grow a team.

Qualifications

• 7+ years across software engineering, data engineering, or marketing technology, with hands-on experience.
• Experience owning a modern martech stack at a consumer company (CDP, MMP, lifecycle platforms).
• Strong SQL and scripting (Python or JavaScript); familiarity with APIs and cloud data warehouses.
• Deep understanding of mobile/web attribution, SKAdNetwork, postbacks, deduplication, and incrementality.
• Excellent communicator bridging marketing, engineering, and executive audiences.

Responsibilities

• Own the marketing technology stack: architecture, roadmap, operations, governance, and privacy standards.
• Manage marketing tech partners and vendor ecosystem, including evaluation and renewals.
• Build data pipelines and models powering marketing reporting and audience definitions.
• Develop self-serve analytics tools, dashboards, and automations for marketers.
• Ship end-to-end marketing programs including rewards and lifecycle campaigns.
• Collaborate with Product, Engineering, and Data to scope and prioritize work.

Skills

Martech stack ownership

SQL

Python/JavaScript

APIs & Webhooks

Communication

Marketing data modeling

Education

Bachelor's degree

Tools

Segment

AppsFlyer

Braze

Funnel

GA4

BigQuery

Postgres

Kubernetes

Job description

Step is hiring a Director, Marketing Technology to own and operate Step's martech stack end-to-end. You will architect integrations, manage vendors like Segment, AppsFlyer, Braze, and GA4, and build data models powering marketing analytics and activation.

You will lead data-driven marketing workflows, develop self-serve tools for marketers, and partner with Product, Engineering, and Data to scale campaigns and measurement. This role begins hands-on with potential to grow a team.