Remote Marketing Writing Team Lead

Agilent Technologies; Wilmington (NC); Hybrid; USD 120,000 - 160,000; Full time

Job summary

Agilent Technologies Inc. in North Carolina seeks a Writing Manager to lead the internal marketing Writing Team, shaping strategy, governance, and delivery of customer-centric content that elevates the Agilent brand.

You will drive content programs with SEO/AEO/GEO, partner with cross-functional teams, manage AI-enabled workflows, and mentor a high-performance team to improve efficiency and customer experience.

Qualifications

• Bachelor's degree or equivalent.
• 8+ years of related experience in marketing.
• 1+ years experience leading people, projects or programs at entry level.
• Demonstrated management and leadership in implementing strategies, projects, technologies and processes.
• Knowledge of AI tools and best practices for content generation.
• Awareness of SEO, AEO, and GEO best practices.
• Excellent organization, planning, problem solving and process management.
• Ability to collaborate across multiple levels in an international, matrixed environment.
• Ability to develop and maintain stakeholder partnerships and vendor relationships.
• Ability to handle high pressure and workload.

Responsibilities

• Lead a team of writers, editors and terminologists.
• Manage the writing strategy; ensure development of all written content on time and on budget.
• Support innovation to deliver impactful marketing content via customer-centric strategies.
• Drive a Customer First mindset to meet needs and align with priorities.
• Implement a unified enterprise workflow for consistent processes and quality.
• Apply Agilent brand messaging to drive reputational excellence.
• Partner with SEO/AEO/GEO experts to optimize content for search.
• Assess AI opportunities for writing applications and manage AI tools.
• Foster collaboration with stakeholders across worldwide teams.
• Drive continuous improvement in content development processes and actions.
• Support terminology management as part of the customer experience.
• Manage marketing rebranding activities to reflect the Agilent brand.
• Support regulatory compliance.
• Oversee people-manager duties: hiring, evaluation, expenses, contracts.
• Ensure adherence to corporate standard processes.

Skills

Team leadership

Content strategy

SEO knowledge

AI tools

Stakeholder collaboration

Education

Bachelor's degree

Tools

CMS tools

Job description

Agilent Technologies Inc. in North Carolina seeks a Writing Manager to lead the internal marketing Writing Team, shaping strategy, governance, and delivery of customer-centric content that elevates the Agilent brand.

You will drive content programs with SEO/AEO/GEO, partner with cross-functional teams, manage AI-enabled workflows, and mentor a high-performance team to improve efficiency and customer experience.