AI Infrastructure Marketing Lead

Keysight Technologies; Boston (MA); On-site; USD 126,000 - 211,000; Full time

Benefits offered by this job

Medical, dental and vision

401(k) Plan

Flexible Time Off

Job summary

Keysight Technologies in Massachusetts seeks an Industry Marketing Manager to lead the AI infrastructure conversation, turning industry trends into customer-ready messaging and campaigns. You will craft content and drive initiatives that connect our technologies to real opportunities for customers and partners.

You’ll build a compelling voice, develop programs (white papers, articles, webinars, customer stories, videos, talks), and collaborate across product marketing, sales, and regional teams

Qualifications

• Degree in electrical engineering, computer engineering, computer science, or related field, or equivalent hands-on experience.
• 5+ years in industry marketing, product marketing, technical marketing, or similar B2B technology marketing work.
• Existing knowledge of AI infrastructure, data centers, accelerated computing, high-speed interconnects, or power systems.
• Ability to take technically complex concepts and explain clearly in writing, decks, and presentations.
• Experience building end-to-end marketing programs: messaging, content, campaigns, and teams.

Responsibilities

• Read the industry and translate insights into messaging, campaigns, and investment priorities.
• Build Keysight’s voice with core narrative, experiences, and assets for AI infrastructure work.
• Create content programs (white papers, articles, webinars, customer stories, videos, executive talks) that help customers and partners solve problems.
• Represent Keysight at industry events and build relationships with analysts and industry groups.
• Collaborate with product marketing, portfolio, sales, field marketing, communications, creative, and regional teams to scale campaigns.
• Define success metrics, track performance, and optimize accordingly.

Skills

AI infrastructure knowledge

Tech writing & storytelling

Campaigns / content development

Cross-functional collaboration

Public speaking / presentations

Education

Bachelor's degree in electrical/computer engineering or related field

Job description

Keysight Technologies in Massachusetts seeks an Industry Marketing Manager to lead the AI infrastructure conversation, turning industry trends into customer-ready messaging and campaigns. You will craft content and drive initiatives that connect our technologies to real opportunities for customers and partners.

You’ll build a compelling voice, develop programs (white papers, articles, webinars, customer stories, videos, talks), and collaborate across product marketing, sales, and regional teams