Remote Marketing Strategy Lead | Salesforce Campaigns

Accenture PLC; United States; Teletrabalho; USD 120 000 - 180 000; Tempo integral

Resumo da oferta

Accenture is seeking a Marketing Strategy and Campaign Design professional to design and implement multi-channel campaigns. You will assess Campaign capability, develop use cases, and optimize the Salesforce Marketing ecosystem, including SFMC, Pardot, Personalization, Data Cloud, and Loyalty.

You will work with client teams in a remote, global environment, lead small to mid-sized teams, and ensure successful delivery of campaigns from strategy to execution.

Qualificações

• Experience with SFMC, Data Cloud, Personalization, Pardot and Salesforce Loyalty.
• Excellent oral and written communication skills.
• Stakeholder management across client and internal teams.
• Strong analytical and results-driven decision making.

Responsabilidades

• Design new campaign strategies and marketing plans across channels.
• Assess client Campaign/Marketing capability and optimize stack.
• Develop use cases to improve campaign ecosystem utilization.
• Lead Salesforce Marketing program delivery (SFMC/Pardot/Personalization/Data Cloud).
• Gather requirements and run solution design workshops across multi-dimensional teams.
• Manage projects with multiple stakeholders to deliver results.

Conhecimentos

SFMC

Data Cloud

Personalization

Pardot

Salesforce Loyalty

Campaign management

Stakeholder management

Communication

Remote collaboration

Ferramentas

Salesforce Marketing Cloud (SFMC)

Pardot

Data Cloud

Personalization

Salesforce Loyalty

Descrição da oferta de emprego

Accenture is seeking a Marketing Strategy and Campaign Design professional to design and implement multi-channel campaigns. You will assess Campaign capability, develop use cases, and optimize the Salesforce Marketing ecosystem, including SFMC, Pardot, Personalization, Data Cloud, and Loyalty.

You will work with client teams in a remote, global environment, lead small to mid-sized teams, and ensure successful delivery of campaigns from strategy to execution.