Remote Marketing Specialist

HealthPro Heritage; Cockeysville (MD); Remote; USD 50,000 - 80,000; Full time

Job summary

An established industry player is seeking a Remote Marketing Specialist to enhance their online presence and engage audiences through creative content. This full-time role offers the opportunity to work in a mission-driven organization dedicated to compassionate care and innovative therapy solutions. You will be responsible for managing social media platforms, developing impactful content, and collaborating with internal teams to share stories that resonate with the community. Join a supportive environment that values your contributions and fosters professional growth while making a meaningful difference in people's lives.

Benefits

Competitive Compensation

Comprehensive Benefits Package

Continuous Learning Opportunities

Collaborative Work Environment

Qualifications

• 2 years of marketing experience with a focus on content creation and digital platforms.
• Proficient in social media management and analytics, with excellent communication skills.
• Detail-oriented team player who thrives under pressure and meets deadlines.

Responsibilities

• Create and manage social media content calendars to ensure brand alignment.
• Develop engaging content across various platforms including websites and social media.
• Track and report on social media performance metrics to optimize engagement.

Skills

Content Development

Digital Marketing

Social Media Management

Communication Skills

Creative Storytelling

Analytical Skills

Education

Bachelor's Degree in Marketing

Bachelor's Degree in Communications

Bachelor's Degree in Business

Tools

HubSpot

Canva

Adobe Design Products

Microsoft Office Suite

Job description

Overview

HealthPro Heritage has a great Remote Marketing Specialist position available! This is a full-time, fully remote position that utilizes your knowledge of marketing and creative skills to promote, create, and manage our social media platforms, websites, and more. Qualified candidates have two years of experience with content development, digital marketing, and the use of multiple branding sites!

Why Choose HealthPro Heritage?

• Purpose-Driven Work: Be part of a mission-driven organization dedicated to compassionate care and innovative therapy solutions.
• Growth Opportunities: Enjoy continuous learning and development opportunities tailored to support your professional growth.
• Collaborative Culture:Thrive in a supportive environment where teamwork, respect, and open communication are at the heart of everything we do.
• Commitment to Excellence:Join a team recognized for clinical expertise and commitment to delivering high-quality care and outcomes.
• Competitive Benefits Package:Enjoy competitive compensation along with a comprehensive benefits package designed with YOU in mind!

Join Us in Making a Difference

At HealthPro Heritage, we offer a fulfilling career where you can positively impact lives and achieve personal and professional growth. As a therapist-led, diverse organization, we provide clinical services across various settings, including nursing facilities, retirement communities, hospitals, home care, and pediatric schools and clinics. Join us to be part of a team that values your skills, listens to your input, and makes a meaningful difference in the community.

Responsibilities

Create and manage organization’s social media calendar (adult and pediatric), ensuring a consistent and effective online presence that aligns with brand values and engagement goals.

Develop written, graphic and video content across platforms, including websites, landing pages, social media, email marketing, blogs, etc.

Support internal communications through development and distribution of organization wide emails.

Interact with clinicians and organizational leaders to research, gather, and develop stories and associate spotlights.

Develop print and digital collateral for partnering customer brands.

Support business development and recruitment efforts through the creation of engaging social media posts and other content.

Track and report on social media performance.

Liaise with digital vendors and contract support

Respond to comments and messages on social media platforms in a timely and professional manner that is consistent with brand voice

Write and distribute press releases.

Write, design and edit marketing materials such as sales collateral, customer reports and PowerPoint presentations

Qualifications

•Bachelor's Degree in Marketing, Business, Communications, English or related field •2 years of marketing experience •Detail-oriented and team player•Excellent content creation skills, knowledge of social media platforms, organic social media, reputation management, analytics and best practices

•Excellent communication and writing skills

•Creative storyteller •Works efficiently under pressure; meets deadlines; and good decision-making•Proficient in Microsoft Outlook, Word, Excel, PowerPoint and Adobe or other design products•Experience in using social media tools

Preferred

•Experience with HubSpot, Canva and digital video production.

•Marketing experience in a healthcare setting