Remote Marketing Manager, Member Growth (Healthcare)

Thyme Care, Inc.; New York (NY); Hybrid; USD 131,000 - 145,000; Full time

Job summary

Thyme Care is seeking a Marketing Manager, Member Growth to drive member enrollment across health plan and provider partnerships. You’ll own multi-channel campaigns from ideation to launch, coordinating with cross-functional teams to ensure timely, high-quality execution.

The role requires 5+ years in healthcare marketing, strong writing, and experience with AI tools to improve efficiency. Remote or hybrid options are available, with offices in Nashville and New York City.

Qualifications

• 5+ years in healthcare marketing, B2B2C or B2C environments.
• Proven end-to-end campaign management across channels.
• Experience leading external partner meetings and strategy presentations.
• Fluency with AI tools to improve marketing efficiency.
• Strong project management with tools like Asana, Monday.com, Trello.
• Collaborates cross-functionally with creative, product, data, and client teams.
• Attention to detail ensuring brand, copy, and data accuracy.
• Uses data to drive marketing decisions and optimize campaigns.
• Excellent written and verbal communication for stakeholders.

Responsibilities

• Partner-specific communications strategy and plans.
• Campaign management end-to-end from intake to launch.
• QA ownership ensuring brand, copy, design, data accuracy before launch.
• Cross-functional collaboration with internal teams.
• Data-driven optimization of messaging and cadence.
• Stay aware of market and regulatory considerations.
• Performance tracking and reporting with enrollment teams.
• Stakeholder communication and messaging alignment.

Skills

B2B2C/B2C marketing

End-to-end campaign management

External partner-facing meetings

AI tools for marketing efficiency

Project management tools

Cross-functional collaboration

Attention to detail in messaging

Data-driven marketing decisions

Strong written and verbal comms

Tools

Asana

Monday.com

Trello

Job description

Thyme Care is seeking a Marketing Manager, Member Growth to drive member enrollment across health plan and provider partnerships. You’ll own multi-channel campaigns from ideation to launch, coordinating with cross-functional teams to ensure timely, high-quality execution.

The role requires 5+ years in healthcare marketing, strong writing, and experience with AI tools to improve efficiency. Remote or hybrid options are available, with offices in Nashville and New York City.