Remote Marketing Lead

Jobgether; Pennsylvania; Remote; USD 100,000 - 130,000; Full time

Benefits offered by this job

Competitive salary

Performance bonuses

Comprehensive benefits package

Flexible working hours

Professional development opportunities

Job summary

A recruitment agency is seeking a Senior Product Marketing Manager for a remote position to lead the go-to-market strategy for their Content Select platform. This role entails significant collaboration across teams such as Product, Partnerships, and Sales. Candidates should have extensive experience in product marketing within the streaming media sector and possess strong communication skills. The position promises a competitive salary, performance bonuses, and a comprehensive benefits package.

Qualifications

• 6–10 years of experience in product marketing or GTM strategy within CTV or streaming media.
• Strong understanding of TV publishers and ad-tech ecosystems.
• Proven ability to build alignment between Product, Partnerships, Sales, and Marketing.

Responsibilities

• Define positioning, messaging, and packaging for Content Select product.
• Partner with stakeholders to activate premium content opportunities.
• Support global rollout by localizing messaging.

Skills

Product marketing expertise

Excellent communication skills

Strategic thinking

Cross-functional collaboration

Understanding of ad-tech ecosystems

Job description

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Product Marketing Manager - REMOTE. In this role, you will have a significant impact on the go-to-market strategy of the Content Select platform, working collaboratively with various teams including Product, Partnerships, and Sales. Your expertise in product marketing will aid in defining positioning, messaging, and packaging while enhancing our global reach. This is a high-visibility role where your contributions will directly influence the adoption and revenue growth of premium content in the evolving TV and digital landscape.

Accountabilities

• Lead the Content Select GTM strategy: Define positioning, messaging, and packaging for the Content Select product.
• Steer content activation: Partner with stakeholders to surface premium content opportunities and craft go-to-market narratives.
• Shape international expansion: Support the global rollout by localizing messaging and identifying market differentiators.
• Collaborate cross-functionally: Work with Product, Partnerships, and Sales to communicate publisher features and advertiser benefits.
• Develop insights: Partner with Analytics to uncover performance trends across content verticals.
• Represent the voice of the partner: Advocate for publisher needs and ensure an intuitive advertiser experience.

Requirements

• 6–10 years of experience in product marketing or GTM strategy within the CTV or streaming media space.
• Deep understanding of TV publishers, supply-side platforms, and ad-tech ecosystems.
• Experience with self-service ad managers and translating complex capabilities into value.
• Proven ability to build cross-functional alignment between Product, Partnerships, Sales, and Marketing.
• Excellent communication skills, able to convey technical details as compelling narratives.
• Strategic thinker with operational rigor, capable of managing multiple projects simultaneously.
• Passion for the TV and streaming landscape, with a commitment to democratizing media access.

Benefits

• Competitive salary based on experience.
• Options for performance bonuses and commissions.
• Comprehensive benefits package including health, wellness, and retirement plans.
• Flexible working hours and remote work options.
• Opportunities for professional development and career growth.
• Supportive and inclusive company culture.

Why Apply Through Jobgether?

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.