REMOTE: Marketing Data Analyst

Freddie Mac; Chicago (IL); Remote; USD 65,000 - 90,000; Full time

Job summary

A leading company in Marketing Technology seeks a candidate to manage marketing automation platforms from their home office. This role offers opportunities for career growth and requires proficiency in tools like Marketo and Salesforce, along with strong data analysis skills. The candidate will collaborate with innovative teams to enhance marketing efforts and drive impactful campaigns.

Benefits

Comprehensive health benefits

Paid time off, including vacation and sick time

Ongoing training programs

Qualifications

• 2-5 years of experience in Marketing and Operations.
• Hands-on experience with marketing technology solutions.
• Proficient in advanced Excel and SQL.

Responsibilities

• Oversee day-to-day operations of marketing automation platforms.
• Produce marketing campaign reports and perform data analysis.
• Manage distribution lists and ensure data accuracy.

Skills

Collaboration

Communication

Data Analysis

Attention to Detail

SQL

Excel

Tools

Marketo

Salesforce

Job description

Employer Industry: Marketing Technology

Why consider this job opportunity:
- Opportunity for career advancement and growth within the organization
- Work remotely from the comfort of your home office
- Comprehensive health benefits and paid time off, including vacation and sick time
- Ongoing training programs to enhance your skills in the MarTech field
- Chance to collaborate with innovative teams and contribute to impactful marketing efforts

What to Expect (Job Responsibilities):
- Oversee day-to-day operations, maintenance, and support of marketing automation platforms and external marketing communications
- Produce regular marketing campaign reports and perform data analysis to provide insights
- Manage distribution lists and ensure data accuracy within the marketing database
- Lead coordination of tracking efforts for external campaigns and troubleshoot campaign creation issues
- Assist stakeholders in campaign timing and contribute to the design of new campaign templates

What is Required (Qualifications):
- At least 2-5 years of experience in Marketing and/or Operations within a fast-paced environment
- 2+ years of hands-on experience with marketing technology solutions, particularly Marketo and Salesforce
- Operationally focused with strong attention to detail and accuracy in reporting
- Strong collaboration and communication skills to work across teams
- Proficient in SQL and advanced Excel skills, including Pivot Tables and VLOOKUP

How to Stand Out (Preferred Qualifications):
- Experience with statistical analysis, hypothesis testing, and regression modeling
- Familiarity with data governance initiatives and best practices in marketing operations
- Previous experience managing lead routing processes and follow-ups
- Ability to develop business requirements with a strategic vision for marketing operations
- Knowledge of additional marketing automation platforms beyond Marketo

#MarketingTechnology #RemoteWork #CareerGrowth #DataAnalysis #MarTech #Collaboration

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