Remote Marketing Content Strategist & Writer - Growth Focus

Cella by Randstad Digital; Minneapolis (MN); A distancia; USD 76.000 - 83.000; Jornada completa

Descripción de la vacante

Cella by Randstad Digital is seeking a Marketing Content Strategist and Writer for a year-long contract. The role leads content strategy and copy development across digital marketing channels, partnering with Marketing, Product, UX, SEO, Analytics, Creative, and Compliance to drive engagement and growth.

Responsibilities include developing content strategies, writing high-impact copy for product pages, campaigns, and assets, and ensuring content is clear, on-brand, SEO-friendly, and

Formación

• 10 years' experience in content strategy, content marketing, copywriting, digital marketing, or related field.
• Exceptional copywriting, editing, and storytelling skills.
• Portfolio that includes digital content.
• Expertise in digital content strategy, product marketing, and web content development.
• Strong understanding of SEO, customer journey mapping, and content performance optimization.
• Proven ability to influence stakeholders and lead cross-functional content initiatives.
• Data-driven approach to measuring and improving content impact.

Responsabilidades

• Develop and execute content strategies that support business goals, customer needs, and digital marketing objectives.
• Write and oversee high-impact marketing copy for product pages, campaign landing pages, thought leadership content, client stories, email campaigns, virtual events, and multimedia assets.
• Serve as a copywriting leader, ensuring content is clear, persuasive, on-brand, and optimized for engagement, SEO, and conversion.
• Collaborate with cross-functional teams to deliver cohesive content experiences across digital channels and customer touchpoints.
• Establish and maintain voice, tone, messaging, editorial standards, and content governance best practices.

Conocimientos

Content strategy experience

Copywriting

SEO understanding

Stakeholder influence

Data-driven performance

Descripción del empleo

Cella by Randstad Digital is seeking a Marketing Content Strategist and Writer for a year-long contract. The role leads content strategy and copy development across digital marketing channels, partnering with Marketing, Product, UX, SEO, Analytics, Creative, and Compliance to drive engagement and growth.

Responsibilities include developing content strategies, writing high-impact copy for product pages, campaigns, and assets, and ensuring content is clear, on-brand, SEO-friendly, and