Remote Marketing Campaign Specialist — ROI & Webinars Lead

Channel Impact; Boston (MA); Remote; USD 60,000 - 90,000; Full time

Benefits offered by this job

Healthcare: medical, dental, vision

401k with company match

Flexible paid time off

Learning & Development Stipend

Employee Referral Bonus

Paid holidays

Job summary

Channel Impact is a channel specialty firm that helps companies grow through partner ecosystems. We are seeking a Marketing Campaign Specialist to support the client’s marketing team in creating marketing-qualified leads and driving demand for products and services.

The ideal candidate enjoys fast-paced digital marketing, has hands-on experience with Salesforce, Marketo, ZenDesk and Google Workspace, and can manage webinars, campaigns and reporting while coordinating across time zones within the

Qualifications

• Experience with Google Workspace, Salesforce, Marketo and ZenDesk.
• Experience planning and managing Virtual Webinars, Marketing Campaigns, Email Programs, and marketing content.
• Detail-oriented, organized, analytical with a proactive, get-it-done attitude.
• Able to coordinate multiple projects across teams in a fast-paced environment.
• Experience leveraging AI tools and understanding AI technologies for business use.

Responsibilities

• Create campaign codes and manage lead uploads using Salesforce and Marketo.
• Process marketing ticket creation and tracking through ZenDesk.
• Coordinate list uploads and reporting requests with the client’s Marketing Operations team.
• Manage monthly and weekly webinar event series and marketing program logistics.
• Undertake tasks from a marketing plan and support senior managers on special projects.
• Track data and report on the effectiveness and ROI of events and campaigns.
• Assist with budgeting, PO processing, and vendor setup with AP/Finance.

Skills

Campaign management

Data analysis

Cross-functional collaboration

AI tools awareness

Time management

Education

Bachelor's degree or equivalent experience

Tools

Salesforce

Marketo

ZenDesk

Google Workspace

Job description

Channel Impact is a channel specialty firm that helps companies grow through partner ecosystems. We are seeking a Marketing Campaign Specialist to support the client’s marketing team in creating marketing-qualified leads and driving demand for products and services.

The ideal candidate enjoys fast-paced digital marketing, has hands-on experience with Salesforce, Marketo, ZenDesk and Google Workspace, and can manage webinars, campaigns and reporting while coordinating across time zones within the