Remote Lifecycle Marketing Manager - 3-Month Contract

SoundCloud; Oregon; Hybrid; USD 305,000 - 365,000; Full time

Benefits offered by this job

Health benefits

401k plan

Professional development allowance

Free lunches (when at office)

Job summary

SoundCloud is seeking an experienced Lifecycle Marketer to cover the Lifecycle Market Manager role while on leave. The position is remote-eligible and focuses on running daily email execution, testing, and reporting for creator programs.

You’ll engage with existing campaigns to hit targets and ensure quality across lifecycle channels. You will own end-to-end email execution, build audience segments, and collaborate with teams to deploy campaigns.

Qualifications

• 5+ years in lifecycle marketing.
• Deep experience across lifecycle channels (email, push, in-app), data management, execution, reporting, and lifecycle tools.
• Experience building and running testing programs.
• Experience with email service providers (MoEngage or Braze preferred).
• Intermediate HTML and CSS and AI coding experience.
• Strong knowledge of email compliance and privacy rules (CAN-SPAM, GDPR).
• Understanding of how to use APIs for automation and personalization at scale.
• Analytical and comfortable pulling insights from data.
• Able to work independently in a fast-paced setting.
• Willing to do hands-on execution as well as strategy.

Responsibilities

• Run and optimize lifecycle marketing programs across key lifecycle channels to drive engagement, app downloads, and subscriptions
• Own end-to-end email execution for lifecycle, ad-hoc, and transactional messages, including scheduling (cadence and frequency), quality assurance testing to make sure messages render and deliver correctly, and working with the creative studio on copy and design
• Build and manage audience segments
• Work with internal teams and external partners to prioritize opportunities and get campaigns deployed
• Use multivariate testing to quickly test, iterate, and scale what works
• Track and report on lifecycle campaign performance, and share results and recommendations with the team and leadership
• Work with marketing analysts to find learnings and areas for growth
• Document the status of programs and hand off cleanly when the manager returns

Skills

Lifecycle marketing

Email marketing

Push / in-app channels

Data management

Testing programs

APIs for automation

Analytics

Independent work

Tools

MoEngage

Braze

HTML/CSS

AI coding

Job description

SoundCloud is seeking an experienced Lifecycle Marketer to cover the Lifecycle Market Manager role while on leave. The position is remote-eligible and focuses on running daily email execution, testing, and reporting for creator programs.

You’ll engage with existing campaigns to hit targets and ensure quality across lifecycle channels. You will own end-to-end email execution, build audience segments, and collaborate with teams to deploy campaigns.