Remote Lifecycle Marketer - Product-Led (4-Month FTC)

Prolific Academic Ltd; United States; Teletrabalho; USD 70 000 - 110 000; Tempo integral

Resumo da oferta

Prolific is hiring a Growth Marketing Manager for a 4‑month fixed-term contract to lead onboarding, activation, retention and reactivation across email and in‑app channels. This role focuses on lifecycle in a self-serve, product-led environment, driving product usage signals and targeted nurture without traditional Demand Gen pipelines.

You’ll collaborate with Product, Customer Success and Sales/RevOps, build dashboards, ship programmes and documentation, and adapt quickly in a small,

Qualificações

• 5–7 years in lifecycle, CRM, retention or growth marketing at a product-led / self-serve company.
• Experience with email/CRM platforms (HubSpot or equivalent) and in-product messaging tools.
• Strong analytical fluency: cohort analysis, activation and retention curves, funnel conversion, LTV.
• Experience designing and running experiments and knowing which results to trust.
• Experience partnering with Sales/RevOps on PQL or usage-based handoff.
• Clear communicator who can prioritise, push back and manage stakeholders without close supervision.

Responsabilidades

• Diagnose and prioritise growth initiatives and craft lifecycle programmes.
• Lead onboarding, activation, retention and reactivation across email and in-app channels.
• Collaborate with Product, Customer Success, Sales/RevOps and Product Marketing to deliver dashboards, programmes and documentation.

Conhecimentos

Lifecycle marketing

CRM

Email marketing

In‑product messaging

Analytics

Experiment design

Stakeholder management

Product-led growth

HubSpot

Ferramentas

HubSpot

Pendo

Braze

Intercom

Appcues

Iterable

Descrição da oferta de emprego

Prolific is hiring a Growth Marketing Manager for a 4‑month fixed-term contract to lead onboarding, activation, retention and reactivation across email and in‑app channels. This role focuses on lifecycle in a self-serve, product-led environment, driving product usage signals and targeted nurture without traditional Demand Gen pipelines.

You’ll collaborate with Product, Customer Success and Sales/RevOps, build dashboards, ship programmes and documentation, and adapt quickly in a small,