Remote Growth Marketing Specialist (Email & Social)

Generus, Inc,; United States; Remote; USD 60,000 - 90,000; Full time

Benefits offered by this job

Remote work

Home office stipend

Paid holidays

Paid time off

Volunteer time off

Job summary

Generus, Inc. is seeking a Digital Marketing Specialist to drive our digital-first growth. You will own email marketing and organic social media to build brand awareness, accelerate pipeline, and boost customer adoption.

You will lead the execution across core channels, collaborate with design for visuals, and deliver data-driven monthly reports. This role supports remote work and touches multiple channels to scale a differentiated product for social impact.

Qualifications

• 3+ years of marketing experience.
• Bachelor's degree or Associate's degree with comparable work experience.
• Hands-on experience building and executing email campaigns and workflows in HubSpot.

Responsibilities

• Lead email marketing.
• Create and maintain an email content calendar with messaging and audience recommendations.
• Write email content and coordinate imagery with design.
• Using HubSpot, build, test and schedule email sends and nurture programs.
• Ensure compliance with subscription and data regulations.
• Lead social media.
• Create and maintain a social media content calendar.
• Write and schedule content with emphasis on LinkedIn.
• Advise on best practices for company and employee social media presence.
• Provide data analysis & feedback.
• Deliver monthly, executive-ready reports and data analysis on email and social media performance.
• Highlight trends driving success or limiting performance and contribute to optimization plans.
• Support integrated marketing initiatives.
• Assist with other channels, including website, Google advertising, display advertising, review site management, and marketing events as needed.
• Supports brand consistency in visuals and messaging.

Skills

Email marketing

HubSpot campaigns

Content creation

Education

Bachelor's degree

Associate's degree with experience

Tools

HubSpot

LinkedIn

Job description

Generus, Inc. is seeking a Digital Marketing Specialist to drive our digital-first growth. You will own email marketing and organic social media to build brand awareness, accelerate pipeline, and boost customer adoption.

You will lead the execution across core channels, collaborate with design for visuals, and deliver data-driven monthly reports. This role supports remote work and touches multiple channels to scale a differentiated product for social impact.