Remote: Founding Product Marketing Leader - Cybersecurity

TriSearch; Boston (MA); Remote; USD 180,000 - 230,000; Full time

Job summary

TriSearch is seeking a founding product marketing leader for cybersecurity, reporting directly to the executive team. This hands-on role will shape the go-to-market function, establish priorities and partner with leadership to build a scalable GTM engine.

You will translate complex cyber technology into compelling value propositions, define target buyers and use cases, and enable sales with practical messaging and competitive guidance. Remote with Boston-area collaboration optional.

Qualifications

• Cybersecurity product marketing experience is required.
• Experience in identity security, identity verification, authentication, fraud prevention, KYC, deepfake detection or AI-enabled cybersecurity is particularly relevant.
• Ability to translate complex technology into a clear GTM story.

Responsibilities

• Establish the product marketing function, priorities and processes.
• Develop positioning and messaging for products, platform and services.
• Translate complex technology into a clear, relevant go-to-market story.
• Define priority buyers, use cases, pain points and value propositions.
• Connect deepfake detection with the broader identity-security market.
• Partner with Product on strategy, launches, market requirements and customer feedback.
• Give Sales practical messaging, competitive guidance and enablement tools.
• Help determine which markets, buyers and use cases the company should prioritize.

Skills

Cybersecurity product marketing

Identity security

AI-enabled cybersecurity

Job description

TriSearch is seeking a founding product marketing leader for cybersecurity, reporting directly to the executive team. This hands-on role will shape the go-to-market function, establish priorities and partner with leadership to build a scalable GTM engine.

You will translate complex cyber technology into compelling value propositions, define target buyers and use cases, and enable sales with practical messaging and competitive guidance. Remote with Boston-area collaboration optional.