Remote Enterprise AI Content Strategist | Growth & ROI

Cohere; San Francisco (CA); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

A weekly lunch stipend of $75/£75 or 0

Full health and dental benefits

RRSP matching, 401K, Pension Scheme

Parental Leave top-up up to 6 months

Annual enrichment benefits and stipd

6 weeks paid vacation

Travel budget to other offices & offsi

$500 home office stipend

Job summary

Cohere is seeking a Content Strategist to set direction across content streams, define audiences, and build a measurement framework that proves business impact. You will lead the creation of briefs, manage calendars, and collaborate with Growth Marketing to shape messaging.

Ideal candidates have 5+ years in content strategy or marketing, strong SEO and analytics skills, and a track record linking content to pipeline, adoption, and retention in B2B/technical contexts.

Qualifications

• 5+ years of experience in content strategy, content marketing, or a closely related discipline.
• Experience with SEO, analytics tooling, and attribution modeling.
• Track record connecting content output to business outcomes, not just vanity metrics.
• B2B or technical industry experience is a strong plus given the developer content component.

Responsibilities

• Define content strategy, pillars and priorities within each stream, tied to concrete business goals (pipeline generation, developer adoption, retention, brand awareness)
• Build audience segmentation per stream for prospects, developers, and existing customers
• Own the measurement framework and reporting: SEO/traffic for blog and thought leadership, adoption/engagement for developer content, sales-influencing customer stories, funnel metrics for product content
• Translate strategy into concrete briefs for the Managing Editor and Content Editor/Staff Writer
• Present content performance and ROI to leadership and stakeholders
• Drive content calendar development and planning
• Explore new content opportunities and channels
• Present ROI and performance insights to leadership
• Collaborate with Growth Marketing on messaging strategy

Skills

Content strategy

SEO analytics

Measurement & attribution

B2B/technical experience

Content marketing

Tools

Analytics tooling

Job description

Cohere is seeking a Content Strategist to set direction across content streams, define audiences, and build a measurement framework that proves business impact. You will lead the creation of briefs, manage calendars, and collaborate with Growth Marketing to shape messaging.

Ideal candidates have 5+ years in content strategy or marketing, strong SEO and analytics skills, and a track record linking content to pipeline, adoption, and retention in B2B/technical contexts.