Remote Director of Product Marketing

Keyfactor

United States

Remote

USD 150,000 - 210,000

Full time

14 days+

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Job summary

Keyfactor, the leader in trust infrastructure for AI and machines, is seeking a Director of Product Marketing to shape product strategy and drive market success. You will lead a team of product marketers and partner with Product and GTM leadership to translate customer and market insights into differentiated positioning and reliable go-to-market plans.

Reporting to VP of Product & Customer Marketing, this role requires fluency across customers, product strategy, technical topics, and commercial

Qualifications

  • 8+ years of B2B enterprise product marketing experience with leadership responsibilities.
  • Ability to influence product strategy and roadmap decisions through customer insight and market evidence.
  • Proven success translating technical capabilities into differentiated positioning and leading GTM from validation to launch.
  • Strong business acumen in sales-led enterprise environments and use of pipeline/market data for growth.
  • Experience building and leading high-performing product marketing teams and cross-functional collaboration.
  • Excellent research, writing, and presentation skills.
  • Experience in cybersecurity, identity, cryptography, cloud infrastructure, or related enterprise software is a plus.

Responsibilities

  • Shape the strategy for Keyfactor’s core solutions, defining priority buyers, use cases, market requirements, growth opportunities, and success metrics.
  • Partner with Product leadership throughout the lifecycle to influence roadmap priorities and investment decisions.
  • Maintain fluency in the competitive landscape and translate trends into positioning and GTM decisions.
  • Develop differentiated positioning and messaging for enterprise buyers linked to the Trust Control Plane.
  • Lead go-to-market for new products, pricing, launches, and field readiness.
  • Drive field readiness to enable sales and partners to lead outcome-based conversations.
  • Monitor pipeline, adoption, win rates, and launch performance to identify barriers and opportunities.
  • Build and develop a high-performing product marketing team with strong customer orientation and accountability.

Skills

Product marketing leadership
Influence product strategy
Go-to-market strategy
Cross-functional leadership
Executive communication
Enterprise cybersecurity domain

Job description

Keyfactor, the leader in trust infrastructure for AI and machines, is seeking a Director of Product Marketing to shape product strategy and drive market success. You will lead a team of product marketers and partner with Product and GTM leadership to translate customer and market insights into differentiated positioning and reliable go-to-market plans.

Reporting to VP of Product & Customer Marketing, this role requires fluency across customers, product strategy, technical topics, and commercial

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