Remote Director, Marketing Operations — AI-Driven Pipeline

Ladders; United States; Remote; USD 150,000 - 180,000; Full time

Benefits offered by this job

Flexible work environment

Professional development

Collaborative team culture

Cutting-edge marketing technology

Health and wellness programs

Job summary

Ladders is seeking a Director of Marketing Operations to drive the operational engine behind marketing performance in a high-growth B2B SaaS environment. You will own attribution, pipeline measurement, and automation while partnering with GTM Analytics, BDR leadership, and cross-functional teams.

The role requires deep technical fluency across the marketing tech stack, including AI-native solutions and open-source engagement, with remote, US-based eligibility.

Qualifications

• 8-10+ years in marketing operations within a high-growth B2B SaaS environment.
• Hands-on experience implementing AI-native solutions in marketing contexts.
• Experience supporting BDR or SDR functions, including tooling and pipeline reporting.
• Familiarity with developer-first motions and open-source software.
• Proficient in Marketo and Salesforce, including campaign builds and lead lifecycle configuration.
• Knowledge of data privacy and compliance practices, including GDPR, CCPA, and CASL.
• Proven track record of building automation to reduce manual work.

Responsibilities

• Lead the cross-functional pipeline council to measure and prioritize marketing impact.
• Implement and govern an accurate attribution model for marketing channels.
• Extend attribution to include open-source signals and developer engagement.
• Define and maintain funnel definitions in coordination with GTM Analytics.
• Own processes driving pipeline, including scoring models and automated routing.
• Support BDR functions with tooling, lead flow, and performance reporting.
• Architect and govern the marketing technology stack with a focus on AI-native platforms.

Skills

Marketing operations

B2B SaaS

AI-native solutions

Marketo

Salesforce

Data privacy

Tools

Marketo

Salesforce

Job description

Ladders is seeking a Director of Marketing Operations to drive the operational engine behind marketing performance in a high-growth B2B SaaS environment. You will own attribution, pipeline measurement, and automation while partnering with GTM Analytics, BDR leadership, and cross-functional teams.

The role requires deep technical fluency across the marketing tech stack, including AI-native solutions and open-source engagement, with remote, US-based eligibility.