Director, Marketing Operations

Ladders; United States; Remote; USD 150,000 - 180,000; Full time

Benefits offered by this job

Flexible work environment

Professional development

Collaborative team culture

Cutting-edge marketing technology

Health and wellness programs

Job summary

Ladders is seeking a Director of Marketing Operations to drive the operational engine behind marketing performance in a high-growth B2B SaaS environment. You will own attribution, pipeline measurement, and automation while partnering with GTM Analytics, BDR leadership, and cross-functional teams.

The role requires deep technical fluency across the marketing tech stack, including AI-native solutions and open-source engagement, with remote, US-based eligibility.

Qualifications

• 8-10+ years in marketing operations within a high-growth B2B SaaS environment.
• Hands-on experience implementing AI-native solutions in marketing contexts.
• Experience supporting BDR or SDR functions, including tooling and pipeline reporting.
• Familiarity with developer-first motions and open-source software.
• Proficient in Marketo and Salesforce, including campaign builds and lead lifecycle configuration.
• Knowledge of data privacy and compliance practices, including GDPR, CCPA, and CASL.
• Proven track record of building automation to reduce manual work.

Responsibilities

• Lead the cross-functional pipeline council to measure and prioritize marketing impact.
• Implement and govern an accurate attribution model for marketing channels.
• Extend attribution to include open-source signals and developer engagement.
• Define and maintain funnel definitions in coordination with GTM Analytics.
• Own processes driving pipeline, including scoring models and automated routing.
• Support BDR functions with tooling, lead flow, and performance reporting.
• Architect and govern the marketing technology stack with a focus on AI-native platforms.

Skills

Marketing operations

B2B SaaS

AI-native solutions

Marketo

Salesforce

Data privacy

Tools

Marketo

Salesforce

Job description

For our client, we are seeking a Director, Marketing Operations to join the team of a leader in the Information Technology space.

This role will own the operational engine behind marketing performance, with a focus on pipeline measurement, attribution, and automation in a high-growth B2B SaaS environment. You will partner closely with GTM Analytics, BDR leadership, and cross-functional stakeholders to improve funnel visibility, lead flow, and reporting. The position also calls for strong technical fluency across the marketing technology stack, including modern AI-native solutions, while supporting developer-focused demand motions and open-source engagement.

Location: Remote - US based candidates only, no visa sponsorship available

Compensation: $150,000 – $180,000 annually

Responsibilities

• Lead the cross-functional pipeline council to measure and prioritize marketing impact


• Implement and govern an accurate attribution model for marketing channels


• Extend attribution to include open-source signals and developer engagement


• Define and maintain funnel definitions in coordination with GTM Analytics


• Own processes driving pipeline, including scoring models and automated routing


• Support BDR functions with tooling, lead flow, and performance reporting


• Architect and govern the marketing technology stack with a focus on AI-native platforms

Qualifications

• 8-10+ years in marketing operations within a high-growth B2B SaaS environment


• Hands-on experience implementing AI-native solutions in marketing contexts


• Experience supporting BDR or SDR functions, including tooling and pipeline reporting


• Familiarity with developer-first motions and open-source software


• Proficient in Marketo and Salesforce, including campaign builds and lead lifecycle configuration


• Knowledge of data privacy and compliance practices, including GDPR, CCPA, and CASL


• Proven track record of building automation to reduce manual work

Benefits

• Flexible work environment


• Opportunities for professional development and growth


• Collaborative team culture


• Access to cutting-edge marketing technology


• Health and wellness programs

Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.