Remote Director: Adtech Systems & Platforms

Lowe's Companies, Inc.; Mooresville (NC); On-site; USD 133,200 - 222,500; Full time

Job summary

Lowe’s Companies, Inc. is seeking a Director Adtech Systems and Platforms to lead the Lowe’s Media Network (LMN) technology strategy from a fully remote location.

You will partner with Product, Engineering, Data, and Marketing to shape scalable platforms that enable campaign execution, data activation, and revenue growth. You will manage a small, agile team, translate business requirements into BRDs, drive automation and integrations across CRM, order management, DSPs, and reporting platforms,

Qualifications

• 10–12 years of digital advertising experience.
• 5+ years of people leadership managing multi-level, cross-functional teams.
• Strong ad tech acumen and hands-on adops operations experience.
• Experience with system integrations and data quality.
• Retail media experience preferred.
• Experience translating business requirements into technical specs and process improvements.

Responsibilities

• Lead LMN systems and platforms strategy with Product, Eng, and Marketing.
• Translate requirements into BRDs and data/process flows.
• Define the strategic vision for LMN systems and drive automation and integration.
• Oversee design and integration of LMN’s advertising technology ecosystem including CRM, campaign management, targeting, and reporting.
• Create BRDs translating objectives into specs and processes.
• Ensure LMN architecture aligns with Lowe’s enterprise.
• Liaise between LMN, Product, Eng, and Marketing to align roadmaps and GTM delivery.
• Define functional requirements with Product and Eng; validate system capabilities.
• Establish end-to-end workflow models for scalability and accountability.
• Identify AI opportunities to increase efficiency and future-proof LMN’s systems.
• Foster a media-first, tech-enabled mindset across internal teams.

Skills

Adtech systems

People leadership

Cross-functional collaboration

Ad operations

Data quality

System integrations

BRD / requirements

Troubleshooting

Education

Bachelor's degree

Tools

CRM systems

Order management systems

DSPs

Marketing technology platforms

Job description

Lowe’s Companies, Inc. is seeking a Director Adtech Systems and Platforms to lead the Lowe’s Media Network (LMN) technology strategy from a fully remote location.

You will partner with Product, Engineering, Data, and Marketing to shape scalable platforms that enable campaign execution, data activation, and revenue growth. You will manage a small, agile team, translate business requirements into BRDs, drive automation and integrations across CRM, order management, DSPs, and reporting platforms,