Remote Digital Strategy Lead for Multi-Channel Growth

Terrahq; United States; On-site; USD 90,000 - 140,000; Full time

Benefits offered by this job

Unlimited PTO

Mental wellness days

Health insurance

401(k)

Remote work

Summer Fridays

Wellness stipend

Home office reimbursement

Team bonding

Team retreats NYC

Commuter benefits

Strong team culture

Job summary

Terra is seeking a Digital Strategist to lead client accounts and architect cross-channel, lifecycle-driven journeys that blend content, AEO/SEO, and automation into measurable experiences.

You will partner with creative, content, and technical teams to translate strategy into campaigns, provide direction, and drive performance. Ideal candidates have 6–8 years of agency/startup experience and a proven ability to turn insights into results.

Qualifications

• 6–8 years leading digital marketing strategies across channels.
• Track record of data-driven marketing wins owned and proven by data.
• Expertise in lifecycle marketing, social, AEO/SEO, content, email, or automation.
• Experience with lifecycle and loyalty marketing; Braze familiarity is a plus.

Responsibilities

• Lead marketing strategy for assigned client accounts and align with business objectives.
• Drive client discovery sessions to surface insights, goals, and metrics.
• Develop cross-channel strategies integrating content, AEO/SEO, and automation.
• Collaborate with strategists to align account strategies with Terra’s approach.
• Partner with content, creative, and technical teams to translate strategy into campaigns.
• Provide strategic creative direction and review concepts against brand standards.
• Monitor performance and adjust strategy to maximize impact.
• Stay ahead of market trends and evolving customer behaviors.
• Contribute to Terra’s branding and marketing initiatives and sales pursuits.

Skills

Digital marketing

Multi-channel strategies

Lifecycle marketing

Data-driven

Braze

Adobe Analytics

Figma

Semrush

Stakeholder communication

Client leadership

Tools

Braze

Adobe Analytics

Figma

Semrush

Job description

Terra is seeking a Digital Strategist to lead client accounts and architect cross-channel, lifecycle-driven journeys that blend content, AEO/SEO, and automation into measurable experiences.

You will partner with creative, content, and technical teams to translate strategy into campaigns, provide direction, and drive performance. Ideal candidates have 6–8 years of agency/startup experience and a proven ability to turn insights into results.