Remote Digital PR Manager - Lead Client Campaigns

Siege Media; Chicago (IL); Remote; USD 80,000 - 85,000; Full time

Benefits offered by this job

Health, dental, and vision benefits

Unlimited PTO

Remote work environments

Job summary

Siege Media is seeking a skilled Digital PR Manager to lead campaigns for 4-6 clients, earning media coverage and backlinks. You will guide strategy, client relations, and execution across the full lifecycle with Data Journalists and PR Specialists.

This role blends strategic leadership and hands-on management, focusing on client satisfaction, retention, and DPR outcomes. Remote-friendly environment with a strong emphasis on collaboration and results.

Qualifications

• 5+ years of PR experience in an agency environment.
• Proven experience managing client relationships.
• Experience developing campaign strategy and roadmaps, including proprietary data, reactive PR, and linkable assets.
• Experience leading and mentoring a PR team.
• Strong written and verbal communication skills for client-facing presentations.
• Track record of hitting performance KPIs such as media placements, mentions, backlinks, and on-time campaign delivery.
• Ability to set priorities, meet deadlines, and work independently.

Responsibilities

• Own the Digital PR relationship for 4-6 assigned clients.
• Lead DPR conversations, set expectations, communicate campaign progress and performance, navigate challenges, and identify opportunities to improve engagement.
• Be accountable for client satisfaction, retention, and overall quality of the DPR experience.
• Lead strategy for assigned clients, including developing campaign roadmaps, identifying timely news opportunities, evaluating campaign ideas, and determining the right mix of proprietary data, reactive PR, linkable assets, and other promotion levers.
• Ensure campaigns align with client objectives, news cycles, and media demand.
• Oversee the end-to-end campaign lifecycle across assigned accounts, ensuring campaigns are properly scoped, scheduled, launched, and promoted on time.
• Proactively identify blockers, manage competing priorities, and coordinate with internal stakeholders to keep work moving.
• Provide direction and support to a team of 2-3 Data Journalists and PR Specialists working on assigned accounts.
• Delegate effectively, provide actionable feedback, and develop team members' strategic and executional capabilities.
• Monitor campaign and account performance against DPR KPIs, such media mentions, mentions per campaign, open rates, on-time launches, and client satisfaction.
• Use performance data to identify optimization opportunities and communicate meaningful results and recommendations to clients.
• Lead client-facing Digital PR communications, including campaign presentations, deliverable reviews, performance updates, and difficult conversations.
• Build trust with clients by communicating proactively, clearly, and confidently.

Skills

PR experience

Client relationships

Campaign strategy

Mentoring a PR team

Project management tools

Communication skills

KPIs tracking

Education

Bachelor’s degree in marketing, public relations, journalism, or related field

Tools

Google Workspace

Slack

Zoom

Productive

Job description

Siege Media is seeking a skilled Digital PR Manager to lead campaigns for 4-6 clients, earning media coverage and backlinks. You will guide strategy, client relations, and execution across the full lifecycle with Data Journalists and PR Specialists.

This role blends strategic leadership and hands-on management, focusing on client satisfaction, retention, and DPR outcomes. Remote-friendly environment with a strong emphasis on collaboration and results.