Remote Digital Demand Architect (Life Sciences)

Remote Worker LTD.

United States

Remote

USD 90,000 - 130,000

Full time

5 days ago

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Job summary

Beckman Coulter Life Sciences, a Danaher operating company, seeks a Digital Demand Strategist to drive end-to-end inbound campaigns remotely. You will own the customer journey from awareness to loyalty, aligning content and channels with business objectives.

The role requires 5+ years in B2B demand generation, digital marketing, and strong English communication. Collaboration with Product Marketing, Content, and Channel Owners is essential, with travel up to 10% to EU/US.

Qualifications

Bachelor's degree in Marketing, Business, Communications, Digital Marketing, Life Sciences, or related field (equiv. experience considered).
5+ years in B2B demand generation, digital marketing or inbound marketing with measurable outcomes.
Experience shaping end-to-end customer journeys across web, SEO/AEO, email, paid media, social.

Responsibilities

Drive demand and funnel fill for a defined product portfolio via end-to-end digital campaigns.
Own the customer journey from Awareness through Loyalty with integrated channels.
Collaborate with Product Marketing, Content, and Channel Owners to translate priorities into campaigns.
Translate commercial goals into high-impact inbound campaigns and optimize performance.
Partner with Global Digital Channels and Demand Generation Lead on strategy and execution.