Remote Data Operations Analyst - CRM & Data Quality

Maleda Tech; Oregon; Hybrid; USD 83,000 - 103,000; Full time

Job summary

Maleda Tech is seeking a Data Operations Analyst to own lead and account data quality for a hotel-focused sales organization. You will ensure accurate, deduplicated, enriched, and qualified prospects, lead CRM data audits, and scalable data workflows. You will define lead qualification standards and SLAs, and collaborate with sales leadership on escalations.

The role emphasizes technical depth, business judgment, and proactive communication in a remote U.S. setting.

Qualifications

• 5-6+ years of experience in data operations or GTM engineering.
• Hands-on experience with Salesforce or a comparable CRM, including account structuring, deduplication, and data cleanup.
• Strong data-quality instincts and ability to navigate imperfect data structures.
• Experience designing or refining lead qualification criteria and SLAs.
• Experience sourcing or evaluating third-party data vendors and enrichment tools.
• Strong SQL skills for validating data and ad hoc analysis.
• Strong Excel/Google Sheets skills.
• Experience using AI tools to build lightweight internal processes.
• Clear, proactive communication with sales teams on escalations.
• A process-oriented mindset.

Responsibilities

• Make sure leads and accounts entering the pipeline are accurate and deduplicated before reaching sales reps.
• Set and refine lead qualification standards and routing to correct reps.
• Own the health of hotel account data in the CRM and maintain sound account structures.
• Be the go-to contact for data problems and fix underlying processes, not just tickets.
• Identify AI-assisted QA opportunities and measure false-positive rates.
• Build and document scalable data workflows.

Skills

Data operations

GTM engineering

SQL

Excel/Sheets

Communication

Process orientation

AI tooling usage

Tools

Salesforce

Claude Code

AI tooling

Python

Job description

Maleda Tech is seeking a Data Operations Analyst to own lead and account data quality for a hotel-focused sales organization. You will ensure accurate, deduplicated, enriched, and qualified prospects, lead CRM data audits, and scalable data workflows. You will define lead qualification standards and SLAs, and collaborate with sales leadership on escalations.

The role emphasizes technical depth, business judgment, and proactive communication in a remote U.S. setting.