Remote CRM Marketing Manager - Lifecycle & Email

Live Nation, Inc; Indiana, Northern (PA, KY); Hybrid; USD 80,000 - 110,000; Full time

Benefits offered by this job

Free concert tickets

Paid time off

401(k) with company match

Tuition reimbursement

Volunteer time off

Career development programs

Crowdfunding match

Job summary

Live Nation Entertainment is seeking a CRM Marketing Manager to lead venue email and SMS lifecycle communications from a remote work setting in Indiana. You will build newsletters, nurture journeys, and post-purchase messages to boost ancillary sales while coordinating with brand and vertical teams.

You will implement segmentation, optimize performance, and maintain data quality across campaigns, contributing to a unified fan experience and revenue growth.

Qualifications

• 4–6 years of experience in email marketing, CRM, or lifecycle marketing.
• Experience with marketing automation platforms.
• Strong analytical and organizational skills.
• Ability to manage multiple campaigns simultaneously.
• Excellent written communication skills.

Responsibilities

• Build and manage venue newsletters and automated email journeys.
• Develop post-purchase communications designed to drive ancillary sales and upsell opportunities.
• Support vertical marketing initiatives across Premium, B2C, and F&B programs.
• Implement segmentation strategies to improve engagement and conversion.
• Monitor and optimize performance across key lifecycle metrics.
• Maintain QA standards and data accuracy across campaigns.
• Collaborate with Brand and Social teams to ensure cross-channel alignment.

Skills

Email marketing

CRM

Lifecycle marketing

Marketing automation

Analytical skills

Written communication

Multitasking

Job description

Live Nation Entertainment is seeking a CRM Marketing Manager to lead venue email and SMS lifecycle communications from a remote work setting in Indiana. You will build newsletters, nurture journeys, and post-purchase messages to boost ancillary sales while coordinating with brand and vertical teams.

You will implement segmentation, optimize performance, and maintain data quality across campaigns, contributing to a unified fan experience and revenue growth.