Remote Creative Director: Brand Platforms & Campaigns

Cash App; New York (NY); On-site; USD 252,000 - 377,000; Full time

Benefits offered by this job

Remote work

Medical insurance

Flexible time off

Retirement savings

Family planning support

Job summary

Block, Inc. in New York seeks a Creative Director to originate the big ideas for brand platforms, repositionings, and campaigns and carry them through to market across film, social, experiential, copy, and online/offline activations.

This individual contributor role leads project teams, sets the creative standard, and shapes briefs with an embedded strategy group, collaborating with marketing, product, and partnerships to ensure cohesive campaigns.

Qualifications

• Portfolio of work led as creative director: brand platforms, repositionings, campaigns, activations.
• Art direction background with strong visual judgement for multi‑medium campaigns.
• History of setting creative vision and maintaining quality standards across brands.
• Credibility with cross-functional leadership as a peer.
• Experience translating brand thinking across multiple products or lines.

Responsibilities

• Originate brand platforms and campaign‑level ideas, and own them from concept through activation.
• Reposition brands while keeping platforms coherent across brand and product surfaces.
• Hold the idea intact from first cut to final placement.
• Shape briefs alongside an embedded creative‑strategy team.
• Direct designers, writers, and production partners on the work.
• Collaborate with marketing, product, and partnerships leadership to get campaigns made.

Skills

Creative direction

Brand platforms

Campaign development

Art direction

Cross-functional collaboration

Job description

Block, Inc. in New York seeks a Creative Director to originate the big ideas for brand platforms, repositionings, and campaigns and carry them through to market across film, social, experiential, copy, and online/offline activations.

This individual contributor role leads project teams, sets the creative standard, and shapes briefs with an embedded strategy group, collaborating with marketing, product, and partnerships to ensure cohesive campaigns.