Remote Creative Content Lead - Performance Campaigns

Principia; United States; Remote; USD 70,000 - 110,000; Full time

Benefits offered by this job

Remote work

Cross-functional collaboration

Professional development opportunities

Job summary

Principia is a digital marketing company focused on performance campaigns, helping brands achieve demand generation and sales growth. We are seeking a creative content specialist to translate business goals into compelling ad content across platforms.

You will produce assets for YouTube, Google Shopping, Instagram, Facebook, TikTok, Pinterest, and Kwai, work remotely, and collaborate with media, design, and social teams to test and optimize.

Qualifications

• Develop creative content for performance campaigns, connecting storytelling with data-driven results.
• Create assets for YouTube, Google Shopping, Instagram, Facebook, TikTok, Pinterest, and Kwai.

Responsibilities

• Translate business goals into concepts, briefs, scripts, and ad copy.
• Collaborate with media, design, and social media teams to optimize creative testing.
• Track KPIs such as CTR and ROAS to improve future content.

Job description

Principia is a digital marketing company focused on performance campaigns, helping brands achieve demand generation and sales growth. We are seeking a creative content specialist to translate business goals into compelling ad content across platforms.

You will produce assets for YouTube, Google Shopping, Instagram, Facebook, TikTok, Pinterest, and Kwai, work remotely, and collaborate with media, design, and social teams to test and optimize.