Remote Copywriter 2 — Multi-Channel Content Pro

Humana; Topeka (KS); Remote; USD 65,000 - 89,000; Full time

Benefits offered by this job

Remote work option

Bonus eligible

Job summary

Humana, Inc. is seeking a Copywriter 2 to craft clear, compelling marketing copy across channels and partner with designers to bring concepts to life.

You’ll write for social, email, web, video, and print, maintaining a consistent brand voice while incorporating feedback and adhering to accessibility standards. You will collaborate with the Creative and Content team, manage multiple projects, and leverage GenAI tools to streamline ideation and drafting in a fast-paced environment.

Qualifications

• Bachelor’s degree in English, Communications, Advertising, or related field.
• 2+ years of professional copywriting experience.
• Portfolio demonstrating concept-driven, multi-channel writing aligned to strategic briefs.
• Strong writing, editing, and proofreading skills.
• Ability to adapt voice and tone across audiences, brands and channels.
• Working knowledge of accessibility and plain language standards.
• Experience partnering with designers and cross-functional teams.
• Excellent organizational and time management skills, with the ability to prioritize multiple projects.
• Experience working in collaborative, hybrid or remote team environments.

Responsibilities

• Translate briefs and creative direction into clear, compelling copy for marketing and content initiatives.
• Partner with designers, motion designers, and other creatives to develop concepts and direction.
• Explore multiple approaches and contribute ideas throughout the concepting process.
• Write across social, digital, email, web, video, print, and direct mail.
• Develop headlines, body copy, scripts, and social content tailored to audience and channel.
• Write in a brand voice using plain language that is clear and accurate.
• Apply platform-specific best practices and format requirements.
• Incorporate feedback from leadership, legal, and partners while maintaining quality.
• Explain the thinking behind your copy and respond to feedback constructively.
• Review own work for accuracy, consistency, grammar, and style.
• Manage multiple projects, meeting deadlines and keeping partners informed.
• Leverage GenAI to support ideation, drafting, and iteration.
• Stay current on industry trends, platform updates, and evolving practices.

Skills

Copywriting

Editing

Multichannel writing

Brand voice

Collaboration

GenAI usage

Education

Bachelor's degree in English

Tools

Figma

Lucid

Workfront

Job description

Humana, Inc. is seeking a Copywriter 2 to craft clear, compelling marketing copy across channels and partner with designers to bring concepts to life.

You’ll write for social, email, web, video, and print, maintaining a consistent brand voice while incorporating feedback and adhering to accessibility standards. You will collaborate with the Creative and Content team, manage multiple projects, and leverage GenAI tools to streamline ideation and drafting in a fast-paced environment.