Remote Content Marketing Lead – Tech & Open Source Growth

Higlobe, Inc.; United States; Remote; USD 90,000 - 140,000; Full time

Benefits offered by this job

Fully remote working environment

Personal learning and development 2,0k

Annual compensation review

Recognition rewards

Annual holiday leave

Parental Leave

Employee Assistance Programme

Opportunity to travel to new locations

Job summary

Canonical is seeking an outstanding content marketing lead to steer our content strategy and manage a team of writers and strategists. The role focuses on elevating brand positioning through disciplined processes and performance-driven strategies.

The ideal candidate has a passion for technology, strong background in content marketing, and a knack for coaching others, optimizing processes, and driving cross-functional impact.

Qualifications

• 5+ years in content or related roles, preferably at technology companies.
• 2+ years of experience as a manager or team lead.
• Proven experience creating authoritative and engaging content. Portfolio of written work required.
• Applied knowledge of GEO and SEO, experience with relevant tools and SEO-driven content calendars.
• Excellent project management and interpersonal skills with efficient content production processes.
• Bachelor’s degree in marketing, communications or a relevant discipline.

Responsibilities

• Develop and execute a content marketing strategy aligned with business goals, SEO, and brand.
• Manage content calendar end to end with clear processes.
• Ensure content quality, consistency, and brand alignment.
• Collaborate with web and growth engineering to optimize content for search and AI engines.
• Supervise quarterly content planning sessions and coordinate with product management and marketing.
• Monitor KPIs and use analytics to identify opportunities for improvement.
• Align messaging to support integrated campaigns across channels.

Skills

Content marketing

Team leadership

SEO knowledge

Project management

Portfolio review

Education

Bachelor's degree in marketing or communications

Tools

SEO tools (e.g., SEMrush)

Job description

Canonical is seeking an outstanding content marketing lead to steer our content strategy and manage a team of writers and strategists. The role focuses on elevating brand positioning through disciplined processes and performance-driven strategies.

The ideal candidate has a passion for technology, strong background in content marketing, and a knack for coaching others, optimizing processes, and driving cross-functional impact.