Remote Commerce Media Search Lead

Tinuiti; United States; On-site; USD 120,000 - 170,000; Full time

Job summary

Tinuiti, a leading independent full-funnel marketing agency in the U.S., offers a remote role as Manager, Commerce Media Search. You will build and optimize omnichannel campaigns across DSP, Amazon, Walmart, and more, driving growth and client satisfaction.

The role emphasizes data-driven decision-making, product-led approach, and cross-functional collaboration to achieve same-store growth and profitability for clients.

Responsibilities

• Client-Centric: Build, drive, and optimize successful Search marketing campaigns within your specialty and channel (e.g., DSP, Search on Amazon, Walmart, Criteo) to meet and exceed client goals, measured by campaign performance metrics such as conversion rates and ROI.
• Foster strong working relationships with top-tier clients through effective communication across virtual, asynchronous, and in-person interactions, aiming for a Client Satisfaction score of 9 or above and Client Retention of 95% or above.
• Develop sophisticated, impactful omnichannel commerce media strategies tailored to each client's unique goals and challenges, ensuring sustainable achievement of growth, retention, and profitability targets.
• Identify new marketing opportunities and repurpose existing strategies to optimize brand awareness and drive sales volume across commerce media platforms, measured by growth in sales volume and brand visibility.
• Data & Measurement Data-Driven: Analyze cross-channel data and insights to interpret trends and make strategic recommendations, ensuring alignment with clients' KPIs and the broader commerce media landscape.
• Achieve Same Store Growth targets for clients you manage or support, using data analytics to drive decision-making and optimize campaign performance.
• Product-Led: Integrate Tinuiti's product and technology suite into channel activations, focusing on scalability, growth, and efficiency, and measuring success through achievement of key client metrics and channel-specific success.
• Product-Led: Demonstrate fluency in Tinuiti's product app suite through utilizing the tool suite in day-to-day work, answering questions using the app, providing feedback and improvement recommendations, and leveraging the app as a primary method of client communications.
• Channel Specific Expertise & The Tinuiti Way: Maintain expert-level knowledge of relevant commerce media platforms, proactively educating clients and internal colleagues on updates and benefits.
• Channel Specific Expertise & The Tinuiti Way: Maintain annual certifications for relevant commerce media platforms applicable to your book of business, ensuring expertise and compliance.
• Channel Specific Expertise & The Tinuiti Way: Exemplify innovative thought leadership within your vertical/channel and the broader commerce media landscape, advancing agency best practices and contributing insights internally and externally.
• Channel Specific Expertise & The Tinuiti Way: Collaborate effectively with other channel specialists to share knowledge and best practices, fostering a multi-channel approach to client strategies, tracked by collaboration metrics and knowledge-sharing outcomes.
• Channel Specific Expertise & The Tinuiti Way: Effectively delegate across commerce team members to execute strategies.
• Owner Mindset: Proactively assess and diagnose omnichannel opportunities for improvement, implementing changes to achieve growth, retention, and profitability targets, tracked by performance metrics and client outcomes.
• Owner Mindset: Contribute to a culture of continuous improvement by experimenting with new strategies and tools, measured by the implementation of innovative solutions and client feedback.
• Owner Mindset: Effectively prioritize and manage time across clients, partner relationships, and internal initiatives, ensuring timely delivery of strategic objectives.
• Owner Mindset: Take ownership of assigned accounts by proactively managing day-to-day operations, ensuring all deliverables are quality-checked, and consistently monitoring performance to confirm the account is running as intended.

Job description

Tinuiti, a leading independent full-funnel marketing agency in the U.S., offers a remote role as Manager, Commerce Media Search. You will build and optimize omnichannel campaigns across DSP, Amazon, Walmart, and more, driving growth and client satisfaction.

The role emphasizes data-driven decision-making, product-led approach, and cross-functional collaboration to achieve same-store growth and profitability for clients.