Remote CMO — North America Brand & Community Builder

80Twenty; Los Angeles (CA); Remote; USD 180,000 - 260,000; Full time

Job summary

80Twenty, a boutique recruitment agency, is helping a start-up consumer tech company search for a CMO/Head of Marketing for North America. Based near Los Angeles, the role will start remote and eventually move toward a future office, reporting to the Founder & CEO.

You will build the US team and shape the growth narrative. The role centers on creating a lifestyle brand and community around the product, integrating brand strategy with GTM plans, and collaborating across time zones and markets as

Qualifications

• 5+ years of B2C product marketing experience in NA markets.
• Familiar with D2C branding and direct-to-consumer channels.
• Experience building lifestyle brands and communities.
• Comfortable in a fast-changing, undefined category.

Responsibilities

• Design and execute overall NA marketing strategy and brand system.
• Lead market insights and consumer personas for US growth.
• Build ecosystem with DTC site and partner channels.
• Grow community of creators and early adopters.
• Align brand storytelling with performance marketing.
• Collaborate with cross-functional teams across time zones.

Skills

B2C marketing

North America market

Brand storytelling

D2C ecommerce

Shopify

Amazon

English communication

Cross-cultural collaboration

Job description

80Twenty, a boutique recruitment agency, is helping a start-up consumer tech company search for a CMO/Head of Marketing for North America. Based near Los Angeles, the role will start remote and eventually move toward a future office, reporting to the Founder & CEO.

You will build the US team and shape the growth narrative. The role centers on creating a lifestyle brand and community around the product, integrating brand strategy with GTM plans, and collaborating across time zones and markets as