Remote CMO, AI-Driven Travel SaaS Growth & Brand

Tripsmartcom

United States

Remote

USD 180,000 - 300,000

Full time

9 days ago

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Benefits offered by this job

Ownership reporting to CEO
AI-native product marketing
Award-winning company background
Global, distributed team

Job summary

Custom Travel Solutions (CTS) is seeking a Chief Marketing Officer to own marketing for all CTS products, spanning B2B and B2C, with enterprise and developer audiences. You will shape strategy with the CEO, then execute hands-on to fix the funnel and ship campaigns across time zones with a small AI-enabled team of 4.

You’ll drive full-funnel demand, ABM, and product marketing for launches, while building a trusted infrastructure brand.

Qualifications

  • Proven experience in senior marketing leadership (CMO/VP/Head) in B2B SaaS or tech.
  • Deep experience with APIs, platforms or developer marketing is a plus.
  • Track record of owning pipeline and revenue targets through demand gen and ABM.
  • Strong brand, positioning and messaging across multiple products.
  • Hands-on use of generative AI tools and automation in marketing work.
  • Builder mentality: editing copy or building dashboards, plus strategic thinking.
  • Strong analytics (funnels, attribution, ROI) and writing skills.

Responsibilities

  • Lead marketing strategy, annual plan and budget for all CTS products.
  • Define ICPs, buyer journeys and brand messaging for enterprise, developer and consumer audiences.
  • Run full-funnel demand gen and ABM across paid channels, SEO, content, email, LinkedIn, events and partners.
  • Collaborate with Sales on lead scoring, routing and funnel Analytics; own attribution.
  • Drive GTM for launches, translating APIs and AI agents into clear value for buyers and developers.
  • Lead B2C lifecycle marketing (email, SMS, in-app) for member acquisition and retention.
  • Grow the team and embed AI into daily work with quality controls.
  • Represent CTS at executive level, press and industry events.

Skills

B2B SaaS marketing
Product marketing
Demand generation
ABM programs

Tools

Claude
HubSpot
Customer.io
GA4
Looker Studio
WordPress
Adobe Creative Cloud
Canva
Monday.com

Job description

Custom Travel Solutions (CTS) is seeking a Chief Marketing Officer to own marketing for all CTS products, spanning B2B and B2C, with enterprise and developer audiences. You will shape strategy with the CEO, then execute hands-on to fix the funnel and ship campaigns across time zones with a small AI-enabled team of 4.

You’ll drive full-funnel demand, ABM, and product marketing for launches, while building a trusted infrastructure brand.

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