Remote Category Growth Marketing Manager

Whatnot; San Francisco (CA); Hybrid; USD 126,000 - 165,000; Full time

Benefits offered by this job

Health Insurance

Work From Home Support

Home office setup allowance

Monthly allowance for cell phone and 0

Job summary

Whatnot is hiring a Marketing Manager to drive hyper-growth and help sellers scale their businesses. You will own campaigns across beauty, collectibles, electronics, and more, building events, influencer partnerships, creator content, paid creative ads, and cross-team campaigns.

You will lead buyer acquisition, plan on-platform events, and collaborate with social/paid teams to maximize tentpole initiatives while tracking performance across channels.

Qualifications

• 4+ years of marketing experience in a fast paced environment.
• Versatile marketer who can flex across strategy and execution.
• Strong project management skills and ability to lead complex, cross-functional initiatives.
• Data driven with experience tracking KPIs and monitoring marketing program success.
• Scrappy and flexible in a fast-paced startup environment with limited guidance.

Responsibilities

• Own buyer acquisition across a priority category, devising campaigns and events that generate buzz and grow demand for your category
• Own the end-to-end planning and execution of on-platform events, product releases and other community moments across multiple channels
• Manage a portfolio of influencers, including being the DRI for relationships, content ideation, execution, and reporting
• Partner with other marketers to develop plans that support tentpole campaigns for your category, and provide category insights
• Measure and iterate on the effectiveness of category marketing initiatives

Skills

Marketing strategy

Project management

Cross-functional collaboration

Data-driven

Tools

Graphic design

Video editing

SQL

Hex

Sigma

Job description

Whatnot is hiring a Marketing Manager to drive hyper-growth and help sellers scale their businesses. You will own campaigns across beauty, collectibles, electronics, and more, building events, influencer partnerships, creator content, paid creative ads, and cross-team campaigns.

You will lead buyer acquisition, plan on-platform events, and collaborate with social/paid teams to maximize tentpole initiatives while tracking performance across channels.