Remote Campaign Marketing Lead – Growth & Lifecycle

Hunter; United States; Remote; USD 84,000 - 97,000; Full time

Benefits offered by this job

Five weeks of paid vacation

Co-working space membership

Fully paid setup (MacBook Pro, desk,椅子

Job summary

Hunter is seeking a Campaign Marketing Manager for a fully remote role spanning North America and Europe. You will own lifecycle campaigns across email, social, paid, and co-marketing to drive user engagement and revenue, with a focus on converting free users to paid and boosting retention.

Collaboration with the Head of Marketing and cross-functional teams is essential. You’ll oversee campaigns like Messaging Madness, Field Notes, and other content-driven initiatives, leveraging AI tools to

Qualifications

• At least 5 years in a campaign/digital lifecycle marketing role.
• Proven ability to influence revenue and retention in a PLG model.
• Experience with multi-channel campaigns and outbound GTM.

Responsibilities

• Own campaigns across Hunter to raise brand awareness and drive engagement.
• Increase free-to-paid conversions and reduce churn through lifecycle programs.
• Reactivate lapsed users with targeted education about Hunter features.
• Promote content, webinars, guides, and research to the user base.
• Enable sales with proactive engagement to grow the pipeline.
• Manage affiliate/partner co-marketing and social campaigns.
• Develop and iterate AI-enhanced workflows using Claude, ChatGPT, and Gemini.

Skills

Campaign marketing

Outbound GTM

Remote work

Data-driven

AI workflows

Cross-functional

Tools

Customer.io

Wordpress

Canva

Claude

Planable

Posthog

Linear

Notion

Job description

Hunter is seeking a Campaign Marketing Manager for a fully remote role spanning North America and Europe. You will own lifecycle campaigns across email, social, paid, and co-marketing to drive user engagement and revenue, with a focus on converting free users to paid and boosting retention.

Collaboration with the Head of Marketing and cross-functional teams is essential. You’ll oversee campaigns like Messaging Madness, Field Notes, and other content-driven initiatives, leveraging AI tools to