Lifecycle Campaigns Lead

Hunter.io; United States; Remote; GBP 63,000 - 73,000; Full time

Benefits offered by this job

Yearly gross compensation: $84,000–$97

Automatic yearly raise of 5%

Five weeks of paid vacations per year

Employment status

Co-working space membership

Fully paid setup (MacBook Pro, etc.)

Job summary

Hunter is seeking a Campaign Marketing Manager to join our fully remote team. The role focuses on using email, social, channel, and paid campaigns to drive user engagement, adoption of Hunter technology across web, API, and AI, and revenue growth.

You’ll own lifecycle strategy and execution, reporting to the Head of Marketing, and collaborating with cross-functional teams to optimize retention and conversion metrics.

Qualifications

• 5+ years in campaign/digital marketing or lifecycle marketing.
• Proven ability to drive revenue and retention in a PLG model.
• Experience with email outreach / cold outreach.
• Strong stakeholder and project management skills.
• Proficient with remote async collaboration.

Responsibilities

• Own brand and promotional campaigns across Hunter users.
• Drive free-to-paid conversions.
• Reactivate lapsed users.
• Promote content, research, and playbooks.
• Sales enablement and pipeline support.
• Channel marketing with affiliates.
• AI workflow integration using Claude, ChatGPT, Gemini.

Skills

Campaign marketing

Email marketing

Lifecycle marketing

Demand generation

Remote work experience

Data analysis

Tools

Customer.io

Wordpress CMS

Canva

Claude

Planable

PostHog

Linear

Notion

Job description

Hunter is seeking a Campaign Marketing Manager to join our fully remote team. The role focuses on using email, social, channel, and paid campaigns to drive user engagement, adoption of Hunter technology across web, API, and AI, and revenue growth.

You’ll own lifecycle strategy and execution, reporting to the Head of Marketing, and collaborating with cross-functional teams to optimize retention and conversion metrics.