Remote Brand Strategy Leader, Healthcare & Life Sciences

BGBx; Oregon; Hybrid; USD 185,000 - 220,000; Full time

Benefits offered by this job

Health care insurance

Retirement plans

Paid time off

Wellness benefits

Life insurance

Learning and development opportunities

Job summary

BGBx is seeking a VP, Brand Strategy to lead strategic storytelling and integrated healthcare branding. You will shape narratives, guiding clients through complex decisions with rigor and empathy.

Collaborate across Creative, Medical Strategy, and Engagement teams to deliver insights-driven, human-centered branding that moves markets and patients. This role offers remote work within the United States and a strong path for leadership.

Qualifications

• Strategic thinker who translates complexity into clear narratives.
• Curious about drivers of behavior and asks insightful questions.
• Comfortable navigating science while centering the human experience.

Responsibilities

• Be a trusted strategic partner to clients, guiding complex decisions with confidence.
• Facilitate workshops and discussions to align teams and maintain momentum.
• Develop clear point of view, backed by insight and evidence.
• Dive into clinical data, market dynamics, and human behavior to uncover insights.
• Identify patterns across HCP and patient journeys to inform strategy.
• Turn thinking into persuasive narratives that energize teams.
• Write engaging briefs that spark ideas and shape brand positioning.
• Collaborate with Creative, Account, Medical Strategy, and CX teams to deliver integrated work.
• Mentor strategists and help grow the team.
• Contribute to new business with compelling stories and winning strategies.

Skills

Brand strategy

Storytelling

Creative leadership

Workshop facilitation

Clinical data understanding

Job description

BGBx is seeking a VP, Brand Strategy to lead strategic storytelling and integrated healthcare branding. You will shape narratives, guiding clients through complex decisions with rigor and empathy.

Collaborate across Creative, Medical Strategy, and Engagement teams to deliver insights-driven, human-centered branding that moves markets and patients. This role offers remote work within the United States and a strong path for leadership.