Remote Brand Growth Manager - Data-Driven & Innovative

Bolthouse Farms; United States; On-site; USD 140,000 - 150,000; Full time

Benefits offered by this job

Medical, Dental & Vision

Group Life and AD&D

Voluntary Life and AD&D

Group Short & Long-Term Disability

401(k)

Paid Time Off

Flexible Spending Accounts

Employee Assistance Program

Gym Membership Discounts

Job summary

Bolthouse Farms, part of Generous Brands, is seeking a Brand Manager to partner with the Director of Marketing to shape the Bolthouse Farms marketing strategy and drive revenue targets. The role is remote with occasional collaboration in California offices.

You will analyze data, develop bold campaigns, manage cross-functional projects, and lead innovative initiatives with agencies and internal teams. Ideal candidates have 3–5 years of brand management in food CPG, strong communication, and a

Qualifications

• Bachelor’s degree required; MBA preferred.
• 3–5 years brand management in food CPG.
• Ability to read syndicated data from IRI or Nielsen.
• Strong project management and attention to detail.
• Excellent interpersonal communication and teamwork.
• Experience launching and leading new innovations.
• Experience working with internal & external agencies to develop marketing plans.
• Experience developing social & influencer strategies.
• Experience leading cross-functional teams in a fast-paced environment.

Responsibilities

• Develop and implement marketing strategy to achieve revenue targets.
• Lead brand strategy development with Director of Marketing.
• Collaborate with internal and external agencies on campaigns and assets.
• Manage multiple cross-functional projects with deadlines and priorities.
• Develop innovative projects from inception through execution and rollout.

Skills

Brand analytics

Data-driven marketing

Cross-functional collaboration

PM / project management

Communication skills

Education

Bachelor's degree

MBA preferred

Job description

Bolthouse Farms, part of Generous Brands, is seeking a Brand Manager to partner with the Director of Marketing to shape the Bolthouse Farms marketing strategy and drive revenue targets. The role is remote with occasional collaboration in California offices.

You will analyze data, develop bold campaigns, manage cross-functional projects, and lead innovative initiatives with agencies and internal teams. Ideal candidates have 3–5 years of brand management in food CPG, strong communication, and a