Remote B2B Integrated Campaign Manager

AssetWatch, Inc.; United States; Remote; USD 100.000 - 121.000; Vollzeit

Benefits dieser Stelle

Stock options

Flexible schedule

Retirement plan match

Impact

Dynamic team

Unlimited PTO

Zusammenfassung

AssetWatch, a remote-first SaaS company, seeks a B2B Integrated Campaign Manager to own multi‑channel campaigns from strategy to execution, focused on driving pipeline and revenue. You’ll build in HubSpot, align with RevOps, and collaborate across product marketing, content, design, and sales.

Ideal candidates have 4–7+ years in B2B SaaS marketing and strong HubSpot/Salesforce experience, with a data‑driven mindset and ability to manage multiple campaigns in a fast-paced environment.

Qualifikationen

• 4–7+ years in B2B SaaS marketing, demand generation, or integrated campaigns.
• Hands-on experience executing campaigns in HubSpot (or similar MAP).
• Strong understanding of pipeline generation and SaaS funnel metrics.
• Experience working with Salesforce CRM and marketing-sales alignment.
• Ability to manage both strategy and execution in a fast-paced environment.

Aufgaben

• Develop and execute integrated, multi-channel campaigns to drive demand, pipeline, and revenue.
• Translate business goals into coordinated campaigns across email, paid media, web, events, and sales outreach.
• Own campaign execution end‑to‑end, including building and launching campaigns in HubSpot.
• Build, test, and deploy campaign assets in HubSpot (emails, landing pages, workflows, forms).
• Partner with Lifecycle Marketing to ensure proper segmentation, targeting, and timing.
• Manage campaign workflows and triggers to support lead generation and nurture efforts.
• Ensure campaigns are properly tracked, tagged, and attributed.
• Collaborate with product marketing, content, design, and sales to align messaging and campaign goals.
• Work with RevOps to ensure Salesforce and HubSpot alignment for campaign tracking.
• Support sales with campaign insights, follow-up strategies, and enablement materials.
• Define KPIs (MQLs, pipeline, conversion rates, campaign ROI).
• Monitor campaign performance and optimize in real time (A/B testing, messaging, timing, channels).
• Build and maintain campaign reporting dashboards in HubSpot.
• Ensure campaigns follow best practices for data usage, segmentation, and compliance (CAN-SPAM, GDPR).
• Maintain clean campaign data and proper attribution tracking.

Kenntnisse

B2B SaaS marketing

demand generation

integrated campaigns

HubSpot

MAP

Salesforce CRM

marketing-sales alignment

fast-paced environment

Tools

HubSpot

Salesforce CRM

Jobbeschreibung

AssetWatch, a remote-first SaaS company, seeks a B2B Integrated Campaign Manager to own multi‑channel campaigns from strategy to execution, focused on driving pipeline and revenue. You’ll build in HubSpot, align with RevOps, and collaborate across product marketing, content, design, and sales.

Ideal candidates have 4–7+ years in B2B SaaS marketing and strong HubSpot/Salesforce experience, with a data‑driven mindset and ability to manage multiple campaigns in a fast-paced environment.