Regional Sales Manager - New England

All Bake Technologies Inc; Massachusetts; On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Competitive compensation

Comprehensive benefits

Professional development support

Growth opportunities

Job summary

All Bake Technologies Inc. is seeking a Regional Sales Manager to develop and grow its New England bakery territory (Massachusetts, Rhode Island, Connecticut, Vermont, Maine, and New Hampshire).

This role handles the full sales cycle from prospecting through equipment selection, quoting, negotiation, and post-sale support, working directly with bakery and foodservice operators across the region. We offer highly competitive compensation with base salary, uncapped commissions, comprehensive

Qualifications

• Minimum 3 years in bakery/foodservice equipment sales or related role.
• Willingness to travel regionally and beyond.
• Based in New England with valid driver's license.

Responsibilities

• Manage full sales cycle in New England territory from lead to closing.
• Build long-term relationships with bakeries and industrial accounts.
• Recommend equipment solutions based on customer production needs.
• Conduct on-site visits to verify installation requirements.
• Coordinate with internal teams to support orders through installation.
• Represent All Bake Technologies at trade shows and industry events.
• Maintain accurate records of leads, quotes, orders in CRM.

Skills

Sales experience

Territory management

Customer relationships

Education

Culinary or baking education

Tools

CRM software

Quoting platforms

AutoQuotes

Job description

All Bake Technologies is seeking a Regional Sales Manager to develop and grow its New England bakery territory (Massachusetts, Rhode Island, Connecticut, Vermont, Maine, and New Hampshire). This role is responsible for the full sales cycle, from prospecting through equipment selection, quoting, negotiation, and post-sale support, working directly with bakery and foodservice operators across the region. The Regional Sales Manager will report to the VP of Sales & Marketing and operate as part of an experienced sales organization. We are looking for a results-driven salesperson who thrives in growth environments, excels at building strong customer relationships and identifying new opportunities, and consistently turns opportunities into measurable results.

Company Description

All Bake Technologies Inc. is a premier supplier and repair and maintenance partner for commercial bakeries. Founded in 1994, All Bake has decades of experience providing high-quality bakery equipment and services for professional bakers. With a customer-first approach and a deep knowledge of bakery operations, the Company supports artisan, wholesale, retail, and industrial bakers alike with innovative and reliable solutions. All Bake offers a unique approach as a one-stop solutions provider for best-in-class bakery equipment paired with our team of factory-trained technicians for installation, repair and maintenance services.

Key Responsibilities

• Manage the full sales cycle within the New England territory, including lead qualification, equipment selection, quoting, negotiation, and closing
• Build and maintain long-term relationships with retail bakeries, wholesale bakeries, commercial chains, supermarkets, and industrial accounts
• Recommend equipment solutions based on customer production needs, working from manufacturer specifications and pricing across All Bake's brand portfolio
• Conduct on-site visits to verify space, clearance, power, water, and delivery requirements ahead of installation
• Coordinate with All Bake's internal team to support orders through ordering, shipping, and installation
• Represent All Bake Technologies at trade shows and industry association events
• Maintain accurate records of leads, quotes, orders, and account notes within the company's sales systems

Qualifications

• A minimum of 3 years of experience in one of the following: bakery or foodservice equipment sales, bakery or kitchen operations (baking, pastry, or restaurant management), or a sales-adjacent operational role (installation, project management, or design) within the foodservice equipment or food manufacturing industries
• Comfortable managing a defined geographic territory and building relationships in person
• Ability to read and apply equipment specifications, including clearance, utility, and installation requirements
• Willingness to travel regularly throughout the region and other areas as required
• Valid driver's license and reliable transportation
• Based in New England

Preferred Qualifications

• Formal culinary or baking education (e.g., Culinary Institute of America, Johnson & Wales University, American Institute of Baking) or a Certified Foodservice Professional (CFSP) credential through NAFEM
• Experience with CRM or quoting platforms; AutoQuotes a plus

What We Offer

• Highly competitive compensation, including base salary, uncapped commission, and performance incentives
• Comprehensive benefits, including health coverage, 401(k), and professional development support
• Opportunity to lead and grow a high-potential sales territory
• Opportunity to join an established company with a respected industry reputation, strong manufacturer partnerships, and extensive industry expertise