Regional Sales Manager, End Customer Development

axis; Utah; On-site; USD 130,000 - 140,000; Full time

Job summary

Axis Communications seeks a Regional Sales Manager, End Customer Development to expand enterprise accounts in the South Central region. You will identify and nurture new end customers, build strategic plans, and manage programs to drive Axis revenue.

The role requires 50–75% travel and is ideally based in Salt Lake City, Utah. Responsibilities include engaging key stakeholders, collaborating with Solutions Engineers, and delivering tailored education and messaging to the industry.

Qualifications

• 5+ years in sales, business development, account or project management in video and physical security markets.
• Prefer experience in a channel sales model.
• Bachelor's degree preferred but not required.

Responsibilities

• Identify and engage new end customer accounts to generate long-term revenue for Axis.
• Develop strategic business plans and programs to drive sales success.
• Travel 50–75% of the time.
• Build and maintain relationships with enterprise accounts in the South Central region.

Skills

Business acumen

Strategic thinking

Sales process

CRM tools

Channel sales

Relationship building

Public speaking

Project management

Cross-functional teamwork

Security/IT market knowledge

Education

Bachelor's degree

Tools

Salesforce

Job description

Job Title

Regional Sales Manager, End Customer Development

Job Description

Axis’ South Central Team is seeking a Regional Sales Manager, End Customer Development to join our growing team in the Americas. You will add another layer to our end customer team, assuming responsibility for the identification of new end customer accounts, investigating the mutual business fit and potential for long term revenue to Axis. These target account will be identified by conducting a deep analysis of the local market. You will develop strategic business plans and manage programs to ensure sales success and to drive additional value to our offering. The ideal candidate for this position should be comfortable with travel 50 - 75% of the time. Ideal candidate should be located in Salt Lake City, Utah.

This position will require a unique blend of market understanding, commercial acumen, industry competence and technical skills. The ability to understand and then influence the customer journey to align to Axis’ long term strategic priorities will be a key objective. Another important aspect of the role will be to communicate effectively with End Customer counterparts at a regional, national and global level.

Responsibilities

• Responsible for developing and delivering upon a strategy to identify, engage and nurture new business relationships that will bring a long-term sustainable revenue to Axis.
• Primary focus is to secure new Enterprise accounts throughout the South Central.
• Success will be measured by expanding key stakeholders, creating new opportunities/objectives, and capturing revenue from new accounts.
• Develop new opportunities from the beginning including prospecting, initial meetings, and managing the relationship until revenue is realized.
• Build concise and focused strategies with account objectives for each of Axis’ key target segments and aligned with our go-to-market strategy.
• Execute plans in accordance with team strategic objectives, KPIs and program goals.
• Develop, maintain and grow customer & partner relationships to support sales, drive opportunities, and provide feedback to increase the value of our suite of offerings.
• Determine customer/prospect needs and build an ecosystem around them using appropriate internal resources.
• Collaborate with Solutions Engineers to solicit, compile & prioritize market feedback for product development based on customer needs.
• Provide relevant and timely education and messaging to the industry via association involvement, tradeshow participation, thought leadership, and public speaking.
• Serve as internal resource and subject matter expert by supporting sales & marketing initiatives, demos, and localized strategic plans & goals for target accounts.
• Identify new markets and innovative solutions to drive additional sales opportunities.
• While there will be attention on End-to-End solutions and New technology as determined by Sweden, selling our entire portfolio will be the expectation for this role. Body Worn, E2E Revenue, New Tech Revenue, Includes: Physical Access Control, Network Audio, Intercom (2N, Axis Door Stations), S Series

Essential Skills

• Applicant must be able to show strong Business Acumen, Strategic Thinking, Adaptive Approach to Sales.
• Expert knowledge of the physical security market; preferred knowledge of products and future trends in VMS, server, software and hardware solutions.
• Resiliency, a driver of change, and flexibility.
• Experience with Salesforce and/or other CRM tools.
• Strong project management skills with consistent follow up and execution.
• Recognizes how to implement scalable programs to effectively grow business.
• Proven ability to build strategic and trusted relationships at all levels internally and externally, as well as to be a key member of cross-functional teams.
• Multiple years developing business and channels for Security and/or IT solutions and programs.
• Experience as subject matter expert responsible for ensuring knowledge is spread to salesforce and channel on how to position and win business.
• Strong relationships within security and IT professional groups or associations.
• Technical aptitude.
• Exceptional communication, public speaking, presentation, training and listening skills.

Education and experience

• Bachelors’ Degree preferred but not required
• 5+ years in sales, business development, account or project management ideally in the video and physical security markets
• Prefer experience working within a channel sales mode

Physical demands

The physical demands and work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Physical Demands: Employee is occasionally required to lift 20-40 lbs.

Target Salary

The approximate pay range for this position is $130,000 to $140,000 OTE. Please note that the pay range provided is a good faith estimate for the position at the time of posting. Actual compensation will be dependent on factors, including but not limited to, the individual's qualifications, experience, knowledge, skills, and abilities as well as physical work location within the state.

Type of Employment

Permanent Employment

Posting End Date

2026-08-26

Certain roles at Axis require background checks, which means applicable verifications will be done in these recruitments. Notice will be provided before we take any action.

About Axis Communications

We enable a smarter, safer world by creating innovative solutions for improving security and business performance. As a network technology company and industry leader, we offer solutions in video surveillance, access control, intercom, and audio systems, enhanced by intelligent analytics applications.

With around 6000 committed employees in over 50 countries, we collaborate with partners worldwide. Together, we thrive in our friendly, open, and collaborative culture and inspire each other to think beyond the expected. United by our commitment to inclusion, diversity, and sustainability, we consistently seek to develop our skills and way of working.

Let´s create a smarter, safer world

For more information about Axis, please visit our website www.axis.com.

Listen to Get To Know Axis – Podcast