Regional Sales Manager

Tait Communications; Texas; On-site; USD 120,000 - 180,000; Full time

Job summary

Tait Communications is seeking a Regional Sales Manager for the South Central Region. The role focuses on driving revenue through direct and channel sales across TX, KS, OK, MO, AR, LA, with 70% travel.

You will cultivate end-user and partner relationships, support integrators, and deliver strategic plans to exceed targets. The ideal candidate has 8–10 years in technology sales, strong communication and presentation skills, and a track record in public safety or utilities markets.

Qualifications

• 8–10+ years of direct and channel technology sales experience.
• Experience selling to public safety, utilities, and transportation verticals.
• Strong communication, presentation and business acumen.
• Ability to manage territory and forecast accurately.

Responsibilities

• Lead business development across public safety, utilities and transportation.
• Manage key accounts and channel partners aligned with GTM strategy.
• Present and demonstrate Tait products to customers and partners.
• Coordinate cross-functional resources to ensure customer success.
• Forecast, track and report pipeline, sales performance, and competition.
• Represent Tait at trade shows and industry events.
• Be the voice of the customer to product and engineering teams.
• Meet or exceed regional orders and margin targets.

Skills

Outside sales

Territory management

Sales forecasting

CRM proficiency

Communication skills

Presentation skills

Channel sales

Radio tech knowledge

Tools

CRM

Job description

REGIONAL SALES MANAGER - South Central Region

Applicants must live in either TX, KS, OK, MO, AR, LA.

The Regional Sales Manager (RSM) is responsible for driving revenue growth across both direct and channel sales within an assigned multi-state territory. The RSM cultivates relationships with end-users and partners to promote the Tait product portfolio, develops pursuit strategies, supports system integrators and dealers, and meets annual sales targets. This role requires consultative solution-selling expertise and a strong understanding of the public safety, utilities, and critical communications verticals. The RSM role reports to TAM’s National Sales Director-USA.

Scope of the Role

• Lead business development efforts across assigned verticals, including public safety, utilities, and transportation.
• Manage relationships with key accounts and channel partners to ensure alignment with Tait’s go-to-market strategy.
• Act as a trusted advisor to customer stakeholders, understanding operational and technical needs.
• Support all routes to market: Tait Direct, Authorized Dealers, System Integrators, and Distributors.
• Identify, qualify, and pursue new business opportunities, including RFPs, competitive displacements, and strategic expansions.
• Conduct territory planning and account segmentation aligned with Tait’s growth objectives.
• Deliver professional presentations and product demonstrations to customers and partners.
• Coordinate cross-functional resources, including marketing, sales engineering, services, and operations, to ensure customer success.
• Maintain high standards of customer and partner satisfaction.
• Forecast, track, and report pipeline development, sales performance, and competitive positioning.
• Meet or exceed assigned orders and margin targets.
• Represent Tait at trade shows, conferences, and industry events.
• Serve as the voice of the customer to internal product and engineering teams.

Performance Measurements

• Sales quota attainment and revenue growth within the assigned region.
• Increase in deal registrations and qualified pipeline opportunities.
• Expansion of Tait brand awareness and market penetration.
• Partner enablement activity (training, co-marketing, certifications).
• Timely and accurate CRM updates and reporting.
• Customer and channel partner satisfaction ratings.

Specific Expertise

• 10+ years of proven success in outside sales, with a minimum of 5 years’ experience in Land, Mobile, Radio, or directly related technology.
• Experience selling and interacting with partners and end-user customers.
• Strong skills in communication, presentation, and business acumen.
• Expertise in the sales process, territory management, and building strategic relationships in a diverse customer base across a large territory while contributing to product and service development, accurate forecasting, and achieving sales targets.
• Must be an aggressive self-starter with the ability to articulate Tait’s product and business strategies and create the demand to grow the Tait brand.
• Minimum 8 -10 years of customer direct and channel sales experience in technology sales.
• Skilled in the use of CRM.
• Up to 70% travel.

About Us

For more than 50 years, Tait Communications has been designing, delivering, and supporting critical communications networks for public safety, transportation and utility customers around the world. Founded in Christchurch by Sir Angus Tait, we now have a network of customers and offices that spans the globe.

Our employees value being part of a creative team committed to providing technological solutions that make a real difference to the communities we support. By joining Tait, you'll be joining a community of people with a wealth of knowledge and expertise, who care deeply about their work and the genuine impact it has for our customers, and who support each other to grow and develop.

Diversity & Inclusion Statement

Tait Communications is committed to fostering a diverse, equitable and inclusive workplace where everyone feels valued, respected and empowered to succeed. We are encourage applications from all backgrounds to apply.