Regional Sales Leader: Drive Growth & Build Top Teams

WillScot

Charlotte (NC)

On-site

USD 95,000 - 150,000

Full time

14 days+

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Job summary

WillScot is seeking a Regional Sales Manager to oversee performance, development, and alignment of a sales team within a defined business area. The role reports to the Regional General Manager and partners with cross-functional leaders to execute sales strategies and deliver exceptional customer experiences.

The RSM will lead regional sales execution, recruit and coach the team, monitor KPIs, and drive CRM adoption.

Qualifications

  • Minimum of 5 years of successful sales leadership experience, preferably in leasing, logistics, asset/facility management, or construction-related industries.
  • Bachelor's degree in business, Marketing, or equivalent sales experience of 7+ years.
  • Proven ability to lead and develop diverse sales teams in a high-growth environment.
  • Strategic thinker with the ability to innovate and adapt to a rapidly changing sales landscape.
  • Strong analytical skills and proficiency in MS Word, Excel, PowerPoint, and Outlook.
  • Experience with Salesforce or similar CRM platforms; familiarity with Tableau or other reporting tools is a plus.
  • This role requires the ability to travel approximately 30-50% of the time.

Responsibilities

  • Lead the execution of regional sales strategies to drive revenue growth, increase market penetration, and expand share of wallet across multiple markets.
  • Recruit, lead, and develop a high-performing sales team by setting clear performance expectations, coaching, training, and providing feedback to the sales team.
  • Monitor KPIs across sales team channels and ensure continuous optimization
  • Collaborate with cross-functional partners to align sales goals with operational capacity and marketing initiatives.
  • Conduct regular field visits (30-50% travel) to support sales team, enhance customer engagement, and reinforce strategic priorities.
  • Leverage data analytics, customer insights, project databases, and target account lists to inform territory planning and sales execution.
  • Drive adoption of CRM tools (e.g., Salesforce) and reporting platforms (e.g., Tableau) to track performance and generate actionable insights.
  • Participate in regional and national planning sessions to forecast demand, assess risks, and refine go-to-market strategies.
  • Ensure consistent use of consultative selling techniques and account management best practices to strengthen the top and middle of the sales funnel.
  • Promote a culture of accountability, collaboration, and continuous improvement across the sales organization.

Skills

Sales leadership
Strategic thinking
Analytical skills
Cross-functional collaboration
Travel readiness

Education

Bachelor's degree in business or Marketing
7+ years sales leadership experience

Tools

Salesforce
Tableau
Microsoft Word
Microsoft Excel
PowerPoint
Outlook

Job description

WillScot is seeking a Regional Sales Manager to oversee performance, development, and alignment of a sales team within a defined business area. The role reports to the Regional General Manager and partners with cross-functional leaders to execute sales strategies and deliver exceptional customer experiences.

The RSM will lead regional sales execution, recruit and coach the team, monitor KPIs, and drive CRM adoption.

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