Regional Sales Leader, Central U.S. — CPG Food

Heartland-Food-Products-Group; Carmel (IN); On-site; USD 120,000 - 180,000; Full time

Job summary

Heartland Food Products Group in Carmel, Indiana seeks an experienced Director of Sales to lead the Central U.S. commercial strategy and drive growth with major retailers.

You will build strong retailer partnerships, lead a high-performing sales team, and develop joint business plans to align customer objectives with Heartland's growth strategies. The role requires deep retailer relationships, strategic thinking, and cross-functional collaboration to optimize trade spend, forecast demand, and

Qualifications

• Bachelor's degree in Business, Marketing, or related field.
• 10+ years of progressive sales experience in the CPG food industry.
• Experience managing key grocery retailers, with Kroger, Meijer and Target strongly preferred.
• Proven ability to lead and develop high-performing sales teams.
• Strong joint business planning capabilities.

Responsibilities

• Own and execute the sales strategy for the Central U.S. region to deliver revenue, volume, and profitability targets.
• Develop and lead joint business plans (JBPs) with key retail partners.
• Drive distribution, assortment, pricing, promotion, and shelf execution initiatives across assigned customers.
• Lead, coach, and develop a team of sales professionals and drive a culture of accountability and collaboration.
• Partner cross-functionally with Marketing, Supply Chain, Finance, and Category Management.

Skills

Leadership

Strategic thinking

Joint business planning

Data-driven decisions

Cross-functional collaboration

Education

Bachelor's degree in Business/Marketing

MBA (preferred)

Job description

Heartland Food Products Group in Carmel, Indiana seeks an experienced Director of Sales to lead the Central U.S. commercial strategy and drive growth with major retailers.

You will build strong retailer partnerships, lead a high-performing sales team, and develop joint business plans to align customer objectives with Heartland's growth strategies. The role requires deep retailer relationships, strategic thinking, and cross-functional collaboration to optimize trade spend, forecast demand, and