Regional Product Marketing Leader — GTM & Design-In

Renesas; Farmington Hills (MI); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Competitive benefits

Job summary

Renesas Electronics in Farmington Hills seeks a Senior Staff Product Marketing Specialist to lead regional GTM for MCU/MPU/Connectivity portfolios, translating complex specifications into compelling customer value.

You will partner with Sales, Distributors and Design Houses to drive design-wins, manage regional opportunities, and align the roadmap with local market dynamics while maintaining revenue growth targets.

Qualifications

• Experience in semiconductor or embedded systems marketing.
• Strong ability to translate technical specs into customer value.
• Demonstrated success in GTM planning and revenue growth.

Responsibilities

• Develop regional go-to-market strategies for MCU/MPU/Connectivity portfolios.
• Collaborate with Sales, Distributors, and Design Houses to drive design-wins.
• Lead demand creation activities and channel enablement across regions.
• Translate regional requirements into product roadmap input.

Skills

Strategic marketing

Cross-functional leadership

Public speaking/communication

Market analysis

Education

Bachelor’s degree in Electrical Engineering or Computer Engineering

MBA or related business degree (optional)

Job description

Renesas Electronics in Farmington Hills seeks a Senior Staff Product Marketing Specialist to lead regional GTM for MCU/MPU/Connectivity portfolios, translating complex specifications into compelling customer value.

You will partner with Sales, Distributors and Design Houses to drive design-wins, manage regional opportunities, and align the roadmap with local market dynamics while maintaining revenue growth targets.