Regional Marketing Manager - Engineering Services

Terracon Consultants, Inc.; Town of Texas (WI); On-site; USD 110,000 - 170,000; Full time

Job summary

Terracon Consultants, Inc. seeks an experienced marketing leader to manage the marketing program for a division, overseeing proposals, advertising, press releases, social media, events and brand consistency across offices.

You will mentor teams, drive CRM adoption, manage budgets, and align with corporate strategy while producing marketing reports for leadership. This role requires strong collaboration and strategic execution.

Qualifications

• Bachelor's degree in communications, marketing, or related field with 10+ years of experience; or 14+ years of related experience without a degree.
• Proficiency in Microsoft Office and Adobe Creative Suite (InDesign).
• Ability to mentor teams and drive marketing strategies across a division or region.
• Driver's license may be required.

Responsibilities

• Manage the marketing program for a division/office and a team of direct reports.
• Manage the pursuit/proposal pipeline, develop pursuit strategies, and assist sellers/doers in marketing the lifecycle.
• Lead CRM adoption in the office and produces marketing reports for leadership.
• Lead and assist senior marketing strategists with division and office marketing meetings.
• Work in partnership and align with corporate marketing and communications strategy and be a change agent on initiatives.
• Create and manage division marketing plans and budgets with tracking ROI utilizing CRM.
• Lead marketing and communication planning (digital, social, public relations) for a geographic area in partnership with corporate marketing and communications.
• Lead major pursuit or regional go/no go meetings.
• Responsible for internal training and maintaining the Terracon brand in the division.
• Lead market research efforts.
• Manage marketing budgets and tracks ROI.
• Build marketing team.
• Known as a brand expert and owns brand integrity in the region/division.
• Build culture, is viewed as a leader, and can have crucial conversations to build an effective marketing program.
• Has relationships with the national marketing team and works to gain meaningful change on initiatives.
• Uses CRM data to produce reports.
• Develop understanding and be aware of and minimize project-related risk; be familiar with company risk policies.
• Lead safety efforts for team and ensure team follows safety rules and guidelines.
• Promote continuous quality monitoring and improvement on projects; engage APRs on projects at their onset.
• Perform other duties as assigned.

Skills

Marketing strategy

Team leadership

Communication

Stakeholder management

Education

Bachelor's degree in communications/marketing or related field

Tools

Microsoft Office

Adobe InDesign

CRM software

Job description

Terracon Consultants, Inc. seeks an experienced marketing leader to manage the marketing program for a division, overseeing proposals, advertising, press releases, social media, events and brand consistency across offices.

You will mentor teams, drive CRM adoption, manage budgets, and align with corporate strategy while producing marketing reports for leadership. This role requires strong collaboration and strategic execution.