REGIONAL MARKETING MANAGER

Flik Hospitality Group

McLean (VA)

On-site

USD 105,000 - 110,000

Full time

2 days ago
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Benefits offered by this job

Medical
Dental
Vision
Life Insurance/ AD
Disability Insurance
Retirement Plan
Paid Time Off
Holiday Time Off
Associate Shopping Program
Health and Wellness Programs
Discount Marketplace
Identity Theft Protection
Pet Insurance
Commuter Benefits
Employee Assistance Program
Flexible Spending Accounts (FSAs)
Paid Parental Leave
Personal Leave

Job summary

FLIK Hospitality Group is seeking a Regional Marketing Manager to serve as the regional voice of our brand—connecting corporate marketing strategy to local opportunities. You will partner with regional leadership, unit operators, creative services, culinary, wellness, and operations teams to elevate guest experiences, strengthen brand presence, and drive business results.

The role requires 20%-30% regional travel and on-site work 3–4 days weekly, with a company car provided.

Qualifications

  • Bachelor’s degree in Marketing, Communications, Business, Hospitality, or related field.
  • 5+ years of marketing, communications, hospitality, foodservice, retail, or operations experience; multi-unit or regional experience preferred.
  • Exceptional communication and presentation skills, with the ability to craft compelling brand messaging across all levels of the organization.
  • Strong relationship-building and stakeholder influence skills.
  • Analytical, business-minded, and comfortable translating data into marketing decisions.
  • Hands-on merchandising skills — comfortable physically implementing displays and coaching operators on execution.
  • Proficiency in Canva, PowerPoint, Adobe Creative Suite, and Microsoft Office.
  • Strong project management skills with the ability to juggle multiple priorities and deadlines.
  • Familiarity with CRM platforms, marketing automation, social media management, and analytics tools preferred.
  • Comfort with video content creation/editing and responsible use of AI-assisted tools.
  • Valid driver's license and ability to travel independently.

Responsibilities

  • Partner with operations to implement monthly marketing initiatives, maintain quality standards, and support presentations, site visits, and account reviews.
  • Develop customized regional marketing strategies aligned with local market trends, consumer preferences, and business goals.
  • Coordinate and execute regional and corporate marketing projects in close collaboration with cross-functional teams.
  • Analyze and report on marketing performance, consumer engagement, and revenue-driving initiatives to senior leadership.
  • Build deep knowledge of your regional marketplace — consumer behavior, dining trends, and competitive activity — and translate insights into action for operators.
  • Serve as a strategic marketing partner to operators and leadership, offering coaching, best practices, and guidance.
  • Build relationships with community partners, clients, and stakeholders to strengthen brand visibility and business performance.
  • Develop innovative, on-trend marketing, merchandising, and guest engagement strategies that keep us ahead of local food retailers and competitors.
  • Manage development and distribution of monthly marketing resources, ensuring materials meet brand and quality standards.
  • Support new account openings with front-of-house marketing, merchandising, branding, and launch communications.
  • Leverage digital platforms and consumer-facing technology to boost engagement and participation.
  • Thoughtfully use AI-enabled tools to support content development, research, and reporting within brand and company guidelines.
  • Support corporate sales, wellness, culinary, and marketing teams during site tours, client presentations, and events.
  • Lead cross-functional initiatives that drive client retention and contract renewals.

Skills

Marketing
Communications
Relationship building
Analytical
Project management
CRM
Canva
PowerPoint
Adobe Creative Suite
Microsoft Office
Travel readiness
Driver's license

Education

Bachelor's degree in Marketing/Communications/Business/Hospitality

Tools

Canva
PowerPoint
Adobe Creative Suite
Microsoft Office
CRM platforms
Marketing automation
Social media management
Analytics tools

Job description

Flik Hospitality Group
Position Title: Regional Marketing Manager
Salary: $105000 - $110000 / yr
Other Forms of Compensation: 10%
What Makes FLIK Click

What makes FLIK click? Our people. The decisions, actions and attitudes of our associates earn the trust and loyalty of our clients every day. We know how to pick them and we know how to grow them. It starts with hiring people who share our passion for food and hospitality. Once we find the right talent, we encourage, value and recognize their contributions.

We keep our people renewed, excited and engaged by providing hands‑on training and educating them about the latest trends. We give them a stake in successfully raising the bar. Our people love what they do and they love sharing their passion. Join our team and see the FLIK difference. Where a job isn’t merely a job but the start of a career where you can flourish.

This position is eligible for an Employee Referral Bonus!

If you know someone that is qualified for this role, please use the ‘job search’ in PeopleHub to refer your referral and email them a link to apply. Your referral will be able to apply by clicking the link in the email. You can check the status through your profile, accessible via Careers in PeopleHub, by clicking on ‘referral tracking.’ For Employee Referral guidelines, FAQs and the Compass Employee Referral Policy, email MyReferral@compass-usa.com.

Job Summary

FLIK Hospitality Group is looking for a Regional Marketing Manager to serve as the regional voice of our brand — connecting corporate marketing strategy to real opportunities on the ground. You'll partner with regional leadership, unit operators, corporate marketing, creative services, culinary, wellness, and operations teams to bring initiatives to life that elevate the guest experience, strengthen brand presence, and drive business results. This role blends strategic thinking with hands‑on execution, and requires 20%-30% travel within the region to support site visits, account reviews, client interactions, and community engagement. On site (local and regional), 3 to 4 days per week. A company car will be provided.

What You’ll Do
  • Partner with operations to implement monthly marketing initiatives, maintain quality standards, and support presentations, site visits, and account reviews.
  • Develop customized regional marketing strategies aligned with local market trends, consumer preferences, and business goals.
  • Coordinate and execute regional and corporate marketing projects in close collaboration with cross‐functional teams.
  • Analyze and report on marketing performance, consumer engagement, and revenue‑driving initiatives to senior leadership.
  • Build deep knowledge of your regional marketplace — consumer behavior, dining trends, and competitive activity — and translate insights into action for operators.
  • Serve as a strategic marketing partner to operators and leadership, offering coaching, best practices, and guidance.
  • Build relationships with community partners, clients, and stakeholders to strengthen brand visibility and business performance.
  • Develop innovative, on‑trend marketing, merchandising, and guest engagement strategies that keep us ahead of local food retailers and competitors.
  • Manage development and distribution of monthly marketing resources, ensuring materials meet brand and quality standards.
  • Support new account openings with front‑of‑house marketing, merchandising, branding, and launch communications.
  • Leverage digital platforms and consumer‑facing technology to boost engagement and participation.
  • Thoughtfully use AI‑enabled tools to support content development, research, and reporting within brand and company guidelines.
  • Support corporate sales, wellness, culinary, and marketing teams during site tours, client presentations, and events.
  • Lead cross‑functional initiatives that drive client retention and contract renewals.
What We’re Looking For
  • Bachelor’s degree in Marketing, Communications, Business, Hospitality, or related field.
  • 5+ years of marketing, communications, hospitality, foodservice, retail, or operations experience; multi‑unit or regional experience preferred.
  • Exceptional communication and presentation skills, with the ability to craft compelling brand messaging across all levels of the organization.
  • Strong relationship‑building and stakeholder influence skills.
  • Analytical, business‑minded, and comfortable translating data into marketing decisions.
  • Hands‑on merchandising skills — comfortable physically implementing displays and coaching operators on execution.
  • Proficiency in Canva, PowerPoint, Adobe Creative Suite, and Microsoft Office.
  • Strong project management skills with the ability to juggle multiple priorities and deadlines.
  • Familiarity with CRM platforms, marketing automation, social media management, and analytics tools preferred.
  • Comfort with video content creation/editing and responsible use of AI‑assisted tools.
  • Valid driver's license and ability to travel independently.
Why Join Us

At FLIK, you’ll be both a strategic advisor and hands‑on partner, helping bring our brand to life across every account and community you support — with real ownership over how corporate strategy translates into local impact.

Flik is a member of Compass Group USA

Associates At Flik Hospitality Are Offered Many Fantastic Benefits.
  • Medical
  • Dental
  • Vision
  • Life Insurance/ AD
  • Disability Insurance
  • Retirement Plan
  • Paid Time Off
  • Holiday Time Off (varies by site/state)
  • Associate Shopping Program
  • Health and Wellness Programs
  • Discount Marketplace
  • Identity Theft Protection
  • Pet Insurance
  • Commuter Benefits
  • Employee Assistance Program
  • Flexible Spending Accounts (FSAs)
  • Paid Parental Leave
  • Personal Leave

Associates may also be eligible for paid and/or unpaid time off benefits in accordance with applicable federal, state, and local laws. For positions in Washington State, Maryland, or to be performed Remotely, click here or copy/paste the link below for paid time off benefits information.

https://www.compass-usa.com/wp-content/uploads/2023/08/2023_WageTransparency_FlikHospitality.pdf

Compass Group is an equal opportunity employer. At Compass, we are committed to treating all Applicants and Associates fairly based on their abilities, achievements, and experience without regard to race, national origin, sex, age, disability, veteran status, sexual orientation, gender identity, or any other classification protected by law.

Qualified candidates must be able to perform the essential functions of this position satisfactorily with or without a reasonable accommodation. Disclaimer: this job post is not necessarily an exhaustive list of all essential responsibilities, skills, tasks, or requirements associated with this position. While this is intended to be an accurate reflection of the position posted, the Company reserves the right to modify or change the essential functions of the job based on business necessity. We will consider for employment all qualified applicants, including those with a criminal history (including relevant driving history), in a manner consistent with all applicable federal, state, and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance, the San Francisco Fair Chance Ordinance, and the New York Fair Chance Act.

Certain positions may require Florida Level 2 background screening. Details: https://info.flclearinghouse.com/

Applications are accepted on an ongoing basis.

Flik maintains a drug‑free workplace.

Req ID: 1575418
Flik Hospitality Group

Johanna P Heidler

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