Regional M&E Manager — Education Marketing & Enrollment

ViziRecruiter,LLC.; Charlotte (NC); On-site; USD 70,000 - 95,000; Full time

Job summary

Charter Schools USA in Charlotte, NC seeks a Marketing and Enrollment Area Subject Matter Expert to drive school-level marketing and enrollment initiatives, align local efforts with Corporate M&E strategies, and optimize ROI across the district.

You will collaborate with state and school stakeholders to implement integrated campaigns, manage assets, and support branding and messaging across multiple channels while ensuring data-driven decision making.

Qualifications

• Bachelor's Degree in Business or Marketing or equivalent.
• 5+ years of general marketing strategy and support experience.
• 3+ Sales or enrollment experience.
• 2+ years of digital experience, developing and monitoring SEM/SEO activity, paid and organic social media campaigns, and a digital content strategy.

Responsibilities

• Lead school marketing and enrollment plans and ROI.
• Coordinate with national marketing to align campaigns.
• Advise schools on branding and asset development.
• Manage digital campaigns, landing pages, and SEO keywords.
• Monitor M&E performance metrics and reporting.

Skills

Integrated / Omnichannel Marketing

Digital Marketing

Project Management

Marketing analytics

Strong communication

Spanish language

Education

Bachelor's Degree in Business or Marketing

Tools

Adobe Illustrator

SharePoint

CRM

Microsoft Office

Job description

Charter Schools USA in Charlotte, NC seeks a Marketing and Enrollment Area Subject Matter Expert to drive school-level marketing and enrollment initiatives, align local efforts with Corporate M&E strategies, and optimize ROI across the district.

You will collaborate with state and school stakeholders to implement integrated campaigns, manage assets, and support branding and messaging across multiple channels while ensuring data-driven decision making.